Dec 10
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What is the difference between seo and search engine marketing?

7 Comments

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Posted in search engine optimization tools by admin 7 Comments

7 Responses to "What is the difference between seo and search engine marketing?"

  • Ophelia says:
    December 3, 2010 at 3:11 am

    Lol..actually they are both targeted to get sales. The whole point is that SEO optimized sites need to be publicized and no matter ho much SEO you do on customizing the site if it does not reach to the targeted niche market it is a lost cause. I saw PhoenixUP: http://www.phoenixup.com/boost-your-sales-by-being-smart/ , pick up from the virtual dirt sites that were perfectly optimized for SEO and brought down by lack of wisdom in publicizing. The professionals know that it is important to make the sites grow by personal approach .
    References :

  • hs_jha says:
    December 3, 2010 at 3:55 am

    SEM – Means you pay money to search services like Google Adworks , Yahoo to get ranked among those "Sponsored Results"

    SEO – Means Organic results i.e you use search ranking tactics to get high search position without paying money.
    References :

  • James H says:
    December 3, 2010 at 4:15 am

    They are both the same, when you say marketing your’e looking to get all the traffic to your site, while when you say optimization your optimizing it to provide and also retrieve related traffic, SEO is more organic and yet simplified on getting related content, marketing on the other hand is non related traffic most of the time. james from seoaviator
    References :

  • Patrick O says:
    December 3, 2010 at 4:53 am

    SEO – search engine optimisation
    SEM – search engine marketing.

    So the difference is the difference between optimisation of a website and marketing. This is something that should be intuitively clear.

    Optimisation means include meta data in the HTML of your web page, making sure your site is indexed with the major crawlers (search engines), making sure you have a robots file that lists all relevent pages on your site that you want indexed etc. Basically site stuff.

    Marketing (SEM) is where you actually spend a bit of money. And you research keywords and advertisting campaigns and spend money on getting ads / links / traffic to your site. This also involves perhaps having special landing pages etc

    Needless to say the two are linked and often your marketing strategy will require some changes to your actual site so the flow is consistent from your paid advertising that someone clicks on to the site you have
    (i.e. the thing a user clicks on is what they expect when they get to your site)
    References :

  • Charles H says:
    December 3, 2010 at 5:00 am

    Search Engine Optimization (SEO) is a subset of Search Engine Marketing (SEM). Search Engine Marketing includes Pay Per Click, SEO, Local Listing Optimization, Linking, etc.

    Basically, any type of marketing that can be done on search engines is Search Engine Marketing. SEO is just one of those segments.
    References :
    http://spacechimpmedia.com/

  • Nelson Hil says:
    December 3, 2010 at 5:12 am

    SEO stands for search engine optimization. it deals in marketing and increasing your page popularity by any method. the only motive behind is to increase you page rank
    SEM stands for search engine marketing. it is related to internet marketing in a more precise way.
    there are different SEM and SEO company that deals in increasing your product, but you have to pay for it. this payment is made for there strategic Internet marketing.
    some times you are asked to pay according to the click you get. Hope you have got the answer
    References :
    http://www.volume9inc.com/

  • Tanya Anand says:
    December 3, 2010 at 5:55 am

    SEO – Search engine optimization

    SEM – Search engine marketing

    SEO is to make site better for both search engine and users. No SEM campaign is complete without SEO.
    References :

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