Tag Archives: squeeze

3 Tips for How to Use Video Marketing to Grow Your Email List

The amazing popularity of online video can’t be disputed. With 1 billion videos served up daily from youtube.com, Internet video has emerged as a powerful force that you can no longer afford to ignore when it comes to Marketing your online business.

Video marketing is a powerful way to reach your target audience and engage with them in a way that you really can’t with just words on the screen. But until now, many people have been intimidated by video marketing saying how expensive the equipment is, and how they don’t want to appear on camera. But when it comes to growing your email list, which is by far your most essential business asset, using video is the best way to grow your email list. In this article we’ll share some tips about how you can use video to explode your email list.

  1. Always include a call to action in your videos.

You’ve got to clearly spell out for your viewers exactly what you expect them to do next. When the purpose of the video is to grow your email list, then in your call to action you should direct them to the page where they can sign up.

2. Link to a squeeze page in the video’s description box.

Place the link that you want viewers to click on first in your video’s description box. Make sure you type in the entire URL so that it becomes a live link. For example, you would type, http://www.visitmywebsite.com, rather than just, www.visitmywebsite.com.

3. Spread the word about your videos.

Don’t just upload them and sit and wait to see what happens. Announce your videos on your Facebook Fan Page, Twitter and all of the other social media websites that you participate in sending lots of traffic to your videos. Ask your friends and followers to share and re-tweet the link to your videos with their network.

Another way to build your list using video is to create a ‘how-to’ series of videos that share valuable information that your audience would really find useful. What have your readers been asking about the most? What information would they really go for? Use that knowledge and create a three or four video series, and then an intro, or ‘teaser’ video that talks about the content covered in the video series. Create a bit of a cliffhanger in the intro video that will entice viewers to sign up to find out the rest of the story or what happens.

Use the element of scarcity to create urgency for them to sign up. Announce that these videos will only be available for a limited time. Name a time and date and do a countdown to show how serious you are.

Using video marketing is an effective way to build your email list quickly and easily.

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Network Marketing Online: Simple Passive Income

Network Marketing is a great vehicle for simple passive income. When you work with a network marketing company you get paid a commission when you sell the products, but you also get paid on the efforts of the distributors that you bring into the company.

As in all other forms of passive income there is an initial period of work where you have to put in some effort to sell product and find super star sales people who will follow your direction and put in the work required to achieve the higher levels in the company. But after awhile when you have trained a team and they are working at a sustainable level and they have even begin building their own teams you will begin to see the residual or passive income begin to flow.

The network marketing industry has been transformed by the power of the Internet. Now it is possible to attract and recruit lots of people for your teams so much more easily than when you were required to talk to every human being who came within five feet of you and recruit them to join your company. Now you can leave your friends and family alone and recruit members online.

Network marketing is an effective, simple passive income source because the cost of entry is low but the potential for making money is limited only by the amount of effort that you want to invest.

Most MLMs now offer a replicated website that you can use to attract people who are interested in purchasing your products and for signing up those who are interested in the business opportunity. You can also build your own blog and use attraction marketing techniques like videos and podcasts to get people to sign up on your team and work with you.

The Internet has made it simple and easy to generate your own leads as well. In the past marketers were stuck with spending lots of money on high-priced leads, but now you can easily set up a squeeze page and generate your own leads.

Network marketing is so lucrative because of the power of word of mouth referrals. If a good friend who you trust recommends a product to you, you are far more likely to purchase it than if you saw an advertisement for it. Big companies realize this and so they use virtual armies of sales people to go and spread the message about their products to their family and friends.

If you are a person who is into personal development, the network marketing industry might be a perfect fit because they offer lots of training and motivational programs to keep their people pumped up and motivated to spread their message. The health and wellness industry, which is booming despite a questionable economy, relies a lot on word of mouth recommendations, and many MLMs sell wellness products because they are so popular and consumable.
For simple passive income, take a look at network marketing opportunities as a vehicle for making money.

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How a Squeeze Page Works

In order to build success as an internet or affiliate marketer, you’ll have to first build a list. Meaning a list of targeted email subscribers to whom you may promote your products to. A squeeze page is an indispensable tool in accumulating that list.

A squeeze page, or “opt-in” is a single-page website which is designed for the sole purpose of collecting information from the prospective subscriber. It usually contains a brief description of what the visitor will receive after they enter their name and email address. This can be as brief as a couple of sentences, or it could resemble a mini-sales page with a couple of paragraphs, and bulleted text. Lately, many internet marketers use video and audio on their squeeze pages to get subscribers’ attention.

The most sure-fire way of enticing a visitor to surrender their email address into the web form on your squeeze page is to offer them a product of real value. This is sometimes called an “ethical bribe”. Some of the things that are usually offered are ebooks, special reports, training materials, application software, or other relevant information that your target market would be interested in.

The name squeeze page implies that you are pressing, or squeezing your visitor for their email information. To that end, make sure there’s nothing on your page that will distract the visitor from submitting that information. There should be no external links, or alternate offers on your opt-in. This is not a good time to get them to visit your blog, or try to show them other offers. Once they get on your list, you’ll have plenty of time to promote whatever you want to them, but if you give them a reason to leave, you may never get that opportunity.

You should also make sure that your squeeze page doesn’t have any “leaks”. Meaning that there’s no way for the visitor to by-pass entering their information to get to your free product. If you put a direct link to the download page on your opt-in, then anyone could view the source code to get the URL. Instead, send them the link to the download in their first email. Either that, or set up a re-direct with your auto-responder when they confirm their email subscription. Either of those two options will ensure that they have to give up their email address in order to get your free offer.

Ok, so now that you know what a squeeze page is, the next question is; how do you get one? Well, if you have any web design skills, you could build one yourself, using an HTML editor, which can be time-consuming, and may not end up looking very attractive or professional – depending on your skill level.

Your next option could be to pay a web designer to create your squeeze pages for you. But considering that you’ll need to have many different squeeze pages of various designs in order to get decent results, this could end up being a costly solution. Not to mention, unless you know the designer personally, the finished products that you end up with can be pretty much a crap shoot in terms of quality. You’ll also have to be prepared to wait for your projects to be finished, which could take up to several weeks.

In my opinion, the most reliable and cost-effective solution for this problem are the various squeeze page directories and membership sites out there. Many of these sources offer a large variety of professional quality designs that utilize all the popular features that are being used in internet marketing today, such as the ability to embed video and audio tracks. Some even provide design software that allow you to easily customize their designs to your exact needs, regardless of your technical knowledge.

To get 4 Free professionally designed squeeze pages that you can customize and use to build your list Click Here


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Why Are There So Many Free WordPress Plugins?

Any blogger who has used WordPress for any length of time has got to be impressed by the staggering selection of free plugins that are available for their WordPress blog.

The WordPress CMS platform is free and ever since its introduction in 2003 it has been developed and expanded “by and for the community” because it is an open source project.

Built on a backbone of PHP and MySQL and licensed under the GPL, WordPress has grown to become the largest self-hosted blogging platform in the world. It’s used by millions of blogs and tens of millions of people each day around the globe.

So, why are there so many plugins given away for free? Well, according to Jun Loayza, of the, ‘Young, Successful Entrepreneur‘ blog, who interviewed six of the top ten WordPress plugin developers, here’s why:

  • Most  WP plugin authors are freelancers who create plugins as a hobby because they enjoy the work.
  • The top plugin authors generate revenues through advertisements on their blogs and through donations.
  • Most plugin authors don’t make more than a couple hundred dollars a week.

Loayza  further surmised that the only viable way to generate a living from developing WordPress plugins is to create an additional business model outside of selling your plugin or asking for donations.

A viable model for a blogger might be to use their WordPress plugin as an ethical bribe to get more subscribers to their opt-in email list. You would simply set up a squeeze page, which is really a mini sales page that lists the plugins benefits and has a subscription box to collect the name and email address of your plugin users.

You can use this list to send training tips for plugin users, announce when you launch new plugins that they might find useful, and promotional offers that would appeal to that particular market.


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What Are the Top 7 Best WordPress Plugins?

1- WP ExitWindow

This plugin grabs the attention of your visitors just as they are ready to exit your blog. It presents them with a new window that can contain your squeeze page, or up to five different sites allowing you to increase your ability to convert traffic and build your opt-in list.

2. All In One SEO

It seems like whenever I see a list of top WordPress plugins, the ‘All In One SEO’ plugin usually makes the list. This must-have plugin gives you control over the title, meta tags and meta description for every blog post. It will also automatically generate descriptions of a post or a page.

3. AutoTagger

This WordPress plugin performs a semantic analysis of your blog post text and then automatically suggests appropriate tags for you.

It works by adding a new “Get Tags” button to your interface, which when you click it, goes and retrieves suggested tags for you. Next, an “Add These Tags” button adds those tags to the post.

4.Cystats

Cystats is a WordPress plugin that has a ton of features, and it’s conveniently integrated right into the WordPress dashboard admin area.

Some of the features include:

  1. Bounce rate,
  2. Hits, visits for day/week/month/year – human or robots
  3. Top referring pages
  4. Most read categories and tags
  5. Most read, most commented posts
  6. Most read feeds, number of feed visits today
  7. Internal/external search words

(Plus 8 additional features.)

5. Only Wire Autosubmitter

This handy plugin automatically submits your new posts to 16 social bookmarking websites. It also includes a ‘Reward the Author’ button, and it will remember posts that you have already submitted so they don’t get submitted twice.

6. MaxBlogPress Ninja Affiliate

This must have plugin for affiliate bloggers automatically inserts affiliate links into your blog using keywords and adding no-follow attribute tags in order to preserve your page rank.

7. MaxBlogPress Ping Optimizer

This plugin keeps your blog from being banned from the ping services for spamming.. It is free, but you must subscribe to the developer’s email list in order to access the download.

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