Bill McRea

Bloggers and website owners know how important it is to have a lot of relevant backlinks to their site. Off page factors such as backlinks are a major factor in your site’s search engine rankings, but getting new backlinks can be a tedious, time-consuming pain, right? So, let’s look at a simple way to somewhat automate the creation of new backlinks using tumblr blogs and ping.fm.

Tumblr blogs are sort of a hybrid between a regular blog and a microblogging platform like Twitter. Just like a typical blog you create blog posts, but they add in the social media element where you follow other blogs, and you can also reblog other blogs.

So, with Tumblr you can build backlinks, and you can also leverage the efforts of others who will distribute your backlinks for you.

Now if we want to automate this whole operation, the first thing you’ll have to do is set up a profile on ping.fm, and then select the social media platforms that you use and would like to update automatically for you.

Once your ping.fm profile is complete and you have subscribed to the services that you will be updating with your content, go to the dashboard and type your message in the box. If you include a link, it will be shortened automatically for you. You have the option of just copying and pasting the title and first few sentences of your blog post, or you can take a minute and come up with a bit of original content that describes the blog post.

With one click of the ‘Ping it,’ button, you’ve just updated several social media sites including your tumblr blog at once and created a fresh batch of relevant backlinks.

Here are a few tips to help you make the most of your tumblr blogs:

• Use relevant tags for your posts

• Follow other Tumblrs in your niche & reblog their posts

• Post consistently

• Connect all of your other social media platforms such as Facebook, Twitter and Youtube.com with your Tumblr blog

• Submit your Tumblr blog’s sitemap to the search engines

http://yoursite.tumblr.com/sitemap.xml (replace “yoursite” with the name of your blog)

As with any kind of blog you create online, having quality, relevant content is the key to getting people to link to you and reblog your stuff. Tumblr blogs can be viewed and updated on mobile devices easily so it might help to choose a topic that is suited to those that are on the go. The easy to use platform makes it simple to add video, audio or photos to your blog.

Community is a big part of getting lots of followers and reblogs with Tumblr. Get in there and network with other bloggers. Leave relevant comments and reblog generously. Soon others will start reciprocating and reblogging your content as well.

Adding Tumblr blogs into your backlink building strategy can be a fun, engaging way to boost your search engine rankings, get some good exposure in your niche and attract relevant traffic to your blog.

Blogging is just one way to boost your site’s SEO. For more tips and strategies for growing your online business visit http://mcreasite.com/blog today.

With all of the other issues that business people must concern themselves with, why should you worry about your website’s page rank? In this article we will explore the relevance of page rank, and what you can do to increase yours if it is lower than you’d like for it to be.

What’s so important about page rank?

Page rank refers to where your website falls on Google’s scale of 1-10 for measuring the relevance and authority of a website. The higher your website ranks in the search engines, the closer your site will be to the top of the search engine results page. When a user types in your primary keywords into their favorite search engine, your ultimate goal is for your site to be at the top of the results that the user sees. Not many people will continue to look beyond the first page of search results, and most people will choose from among the top three results.

The actual algorithm that Google uses to rank the billions of websites across the Internet are top secret, there are some factors that SEO experts, through lots of testing, trial and error have been able to figure out. The trick is that as soon as a search engine begins to detect that people are figuring out the rules and gaming the system for their own benefit, that’s the time when they make a big change and make everyone go back to the drawing board.

On-page SEO factors

Since about 90% of the traffic that comes to your website is coming directly from the search engines, your goal is to do all that you can to optimize your site so that it appears as close to the top of the search engine results page as possible. There are some things that you can do, such as make sure that all of the on-page SEO factors that are within the realm of your control are as they should be.

These are just some of the factors that you can control, and that will help make your site more attractive to the search engines:

• Domain name

Are there keywords in your domain name?

• Keyword optimized content

Your website’s content should utilize a keyword density that is consistent with other high ranking websites within your industry.

• Title tags

Use keywords in your title tags

• Page names

Use your keywords in your page names

• Meta tags

Use your keywords in your meta tags

There are countless other factors such as the linking structure of your site, your use of anchor text links, cross-linking within your site, your use of images, etc. As mentioned earlier, the major part of search engine rank is influenced by off-page factors chief among them would be the number and quality of inbound links. The reputation, age, topic, authority, and link popularity of sites that link to you matter as links can pass page rank from one site to another. There are those ‘no-follow’ links that do not pass rank, however, they are still links and people can still follow them.

If you want to know what your website’s current page rank is, then you should visit, http://www.ebacklinktool.org/rank, and use the free page rank checker tool. For more tips and strategies for making money online visit, http://www.mcreasite.com/blog, today.

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Since the majority of the factors contributing to Your websites search engine rankings come from off-page sources such as backlinks, constantly creating relevant, high page-rank, one-way backlinks to your website is the best way to help boost your websites SEO. Submitting your website to web directories is an effective way to get a ton of high-quality back links to your site. Submitting your URLs by hand can be a mind-numbingly tedious task, which is why I recommend using automated web directory submission software.

When you are considering other sites to link to yours, you want websites with high link popularity, reputation, age, authority in their niche, and relevant link anchor text. The greater the number of links your website has pointing to it from the outside, the more important your website looks to the search engines. Using web directory submission software, you can create hundreds of backlinks quickly and easily.

What is a web directory?

Web directories are different from search engines in that web directories are sites that contain lists of websites according to categories and then sub-categories. A search engine uses keywords to find websites.

Types of web directories:

There are many different kinds of web directories, but three main categories include:

• Free web directories
• Paid web directories
• Reciprocal link directories

What are the benefits of submitting my site to web directories?

• Each submission of your site to a web directory creates a back link to your website
• When visitors click on those links it creates direct traffic to your site
• Helps boost your website’s SEO and page rank

What can automated web directory submission software do for me?

• Once you set the software up initially, you just click the submit button and the software does all of the work for you
• You can set up profiles for all of the different websites you own
• Some software supports rotating titles and descriptions to keep from having so many exact duplicate submissions
• Reporting makes it easy to see where your site has been submitted

Remember, the site with the most and best links pointing to it wins every time, so you would be smart to be constantly looking out for ways to generate relevant, quality backlinks toy our website. Web Directory submission, when you use automated tools is a good option, but there are lots of other ways to get good backlinks such as:

• Article marketing
• Video marketing
• Social media and social networking
• Microblogging sites such as Twitter
• Classified ads sites
• Content sharing
• Social bookmarking
• Contributing to Q & A sites
• RSS directory submissions

Really the list could go on and on. Finding ways to automate repetitive tasks such as web directory submissions, and if you can afford to outsource this task even better. But taking the time to continuously build high-quality backlinks to your site is a great way to boost your website’s SEO.

For lots of other cool ways to build quality back links to your website, visit, http://www.mcreasite.com/blog for tips and strategies for Internet marketing.

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When you are running an online business you know that visitors do not just fall out of the sky. They end up at your website because they entered certain keywords into their favorite search engine, or maybe they clicked on a keyword anchor text link on a related site. Keywords are a critical component to the success of your website, so keyword research is an activity that you will need to get really good at and quickly if you want to achieve success with your online business.

Of course there are countless mistakes that we all make every day when it comes to keyword research because it is partly science and partly an art to getting it just right. Here are 3 common mistakes and some ideas for how to overcome them.

Mistake # 1: Not knowing what your competition is doing

If you do not know what keywords competing websites are using to achieve higher search engine rankings, then you are at a considerable disadvantage.

Use sites such as spyfu.com and SEMrush.com, which are competitive intelligence web applications that will help you discover exactly which keywords your competitors are using, gain insight into their PPC campaigns and landing pages, and find out what their organic search engine ranking is.

Mistake #2 : Not using long tail keywords to attract targeted traffic

Not using long tail keyword phrases only makes sure that you are missing out on attracting the most targeted traffic  for your website.

Long tail keyword phrases have four or more words and helps you to identify where your visitors are in the buying cycle. For example, the keyword, “bird feeders,” is a very general primary keyword while the long tail keyword phrase, “bird feeder plans for kids,” is a very targeted keyword phrase which lets you know exactly what the visitor is looking for.

Mistake #3 : Relying on free keyword research tools

When you make the mistake of relying only on the use of free keyword tools, you lose out on many of the value added features that you get with a premium keyword tool.  You want a premium keyword tool that is simple and easy to use, one that will save you time and effort, and one that is able to uncover keywords and long tail keyword phrases that you might otherwise have overlooked.

Premium keyword research tools can also help you to find the right keyword rich domain name for your website. Having a keyword in the domain name will help you attract even more organic search engine traffic.

Keyword research is an essential activity for any online business. Using a premium keyword research tool can help cut down the time and energy that you spend on this task and make your research time yield more profitable results.

Are you ready for a power tool for keyword research? Check out, http://mcreasite.com/NicheFinder, to start discovering those hidden, untapped keywords with niche finder today.

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Squidoo is a web 2.0 content sharing website where you can publish your content for free and take advantage of high quality links back to your website from this high page rank authority site. But it’s also a good place to establish yourself as an expert by creating and sharing quality, relevant content in your niche. Micro Niche Finder is a software tool that can help you select the perfect niches in which to create your Squidoo lenses.

Micro Niche Finder is an easy-to-use keyword analysis tool that helps Internet marketers choose the most lucrative keywords for their online content. Choosing the best keywords helps improve your site’s SEO and it can help boost your search engine rankings.

Google loves Squidoo, so it can be pretty easy to build a few lenses and get them ranked for your specific keywords. There are some people who have lenses that rank higher than their own blog. The trick is to choose the right keywords to create your lenses with.

Getting started with Squidoo

Your first step will be to go to Squidoo.com and set up your profile. It’s free to sign up and it only takes a few minutes. Have your picture handy and a short bio and you can be up and running in just a few minutes.

Next you will start by creating your first lens, but there are a few things that you will want to have prepared before you start and those include the title of your lens and the keywords that your lens content will be based on. Those keywords will become the tags, which is ultimately how your lens will get found within the Squidoo community.

How to use MNF to find good keywords for Squidoo lenses

Make your preliminary list of keywords and then run them through Micro Niche Finder and see what you get. Look for keywords that get a sufficient enough number of searches per day, but have a lower SOC, or strength of competition rating. These will be keywords that you will use to create your lens and you can then use these keywords to come up with additional related search terms that will become the tags for your lens.

Quick tips for creating Squidoo lenses

Choose the right keywords

At the risk of sounding blatantly obvious, take the time to do the keyword research and uncover those gems of keyword phrases that will bring you the organic search engine traffic that you need. Do a quick search within Squidoo for tips on doing Squidoo keyword research.

Keep each lens tightly focused on a narrow topic

Don’t try to come up with an exhaustive, encyclopedic tome on your topic of choice. Come up with a few essential facts and drill as deeply as you can to share some relevant, useful information about your topic.

Use appropriate, eye-catching images

Images help bring the text to life. Humans are visual creatures and we love a good, clear image to help illustrate a point or even to just add a bit of amusement and break up blocks of text. Using images will make your lens feel livelier, so take the time to find some good images.

Participate in the Squidoo community

There are people within the Squidoo community who are very generous and share tons of tips about how to make your lenses better, how to attract traffic and feedback, and how to become well-known on Squidoo. Network with other lens creators and be willing to help others as well.

Creating Squidoo lenses is just one of the many uses for Micro Niche Finder, the powerful yet simple keyword research tool. Visit, http://mcreasite.com/MicroNiche, to watch the five, free training videos on how you can make money using this amazing software today.

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