Bill McRea

If you’ve got a Facebook fan page or company page you want to attract more fans so that you can get more exposure for your brand, product or service, but attracting new fans can be a challenging process if you don’t have a strategy in place. Here are five tips that you can try when you want to not only attract more fans, but boost engagement on your fan page.

1. Put a Facebook fan box on your blog or website

Announce your fan page on your blog when you first launch it, and then continue to remind your readers that you have a fan page by linking to it where appropriate. Add a fan box to your blog’s side bar where your visitors can easily click the ‘like’ button and join your page without logging in to Facebook.

2. Add a link to your fan page from your Facebook personal profile

If you’re like most people who are using Facebook for marketing, there always seems to be the most engagement going on at the personal profile because that’s really what it was designed for. But you need to bring some of those people over to your fan page. Add a link in the “About You” box below your photo, and you can add a link to your fan page under the field for work place.

3. Encourage engagement in your fan page status updates

When you post a piece of content, ask for comments. Just clicking the “Like,” button does boost your visibility a bit, but comments hold greater weight when it comes to Edgerank.

To encourage your fans to interact, ask intriguing, open-ended questions. Spark up a bit of controversy, provide fill in the blank statements, ask visitors to share their expertise on your topic.

4. Ask your friends to become fans

Use this tip with care. You don’t want to harass your friends, rather just send them one invitation to “Like” your page. Tell them what the page is about, what they might gain by joining, and let them take it from there.

On the right side of your fan page you’ll see an, “Invite friends” link. Select those friends you’d like to invite and then click, “Submit.”

Be sure to spread your invitations out over the course of several days to avoid an un-natural spike in “likes” one day and none for the rest of the week.

5. Invite your opt-in subscribers to like your fan page

Describe your fan page and what your subscribers will gain by checking it out. Invite them to visit, but give them a specific task to complete. For example, you could ask them to share a description and a link to their blog, share their favorite online resource on a specific topic, or even share a photo of themselves with your product.

Your Facebook fan page or company page represents another opportunity to spread the word about your brand. Each time one of your fans leaves a comment or “likes” something you’ve posted, that activity gets posted on their wall for all of their friends to see. If one of their curious friends clicks on your link and then “Likes” your page, the viral effect then gets set into motion.

If you are looking for more information about social media marketing and how you can use it to gain more exposure for your business, visit http://mcreasite.com/blog to discover how you can grow your online business today.

In a business like Internet marketing where stories of overnight success are legendary, even more are the stories of those who have failed miserably having spent thousands of dollars on courses, hiring the wrong coaches, and chasing every hot trend that comes along. There are a few commonalities among the mistakes that new online marketers make. In this article we will explore just eight of them and how to avoid them.

1. Your website looks unprofessional

With competition as steep as it is online your website must look professional and you must appear trustworthy or else visitors will click away. No one will take you seriously if your website looks sloppy and unprofessional. This is not an area to cut corners if you want to make money online. Spend the money and hire a designer.

2. Starting out with ideas that are too complex

Keep it simple when you are first starting out and then build on your small successes. Don’t aim to create a site to compete with Amazon as your first project.

3. Failure to focus

Because the Internet moves so fast and there is so much going on people can easily get distracted and want to drop what they are doing and jump in on the next, “Big Thing.” You will never find success if you do not focus on one project at a time until you achieve the goals you have set.

4. Failing to keep your website updated with fresh content

You can’t just build a site and then sit back and wait for sales to roll in. In order to attract traffic from the search engines, and attention from your human visitors, you need a steady flow of fresh, relevant content on your site several times a week.

5. Neglecting SEO

SEO, or search engine optimization is critical if you are going to rely upon organic search engine traffic to your site. One of the biggest determining factors to search engine ranking is how many back links your site has.  Either spend the time building backlinks or hire someone to do it for you or your site will flounder and never reach page one in Google.

6. Attempting to go it alone

Internet marketing can be a challenging thing to try do all on your own. Having joint venture partners, and networking with other marketers is a great way to gain support and encouragement, get exposure to other audiences and learn new strategies.

7. Neglecting to build an email subscriber list

This is a huge one, and it should be closer to the top of the list. Ask any successful marketer and they will tell you that they would be dead in the water without their email subscriber list. This is one of those rare cases where size does not matter. What matters is the kind of relationship you have with your list. If you maintain a trusting, mutually beneficial relationship with your subscribers, your email list can be a lucrative resource.

8. Giving up too soon

Here’s another big mistake that would-be marketers make and that is to give up before they give their project a chance to reach success. So many new marketers jump from project to project without seeing success simply because they did not invest enough time or have enough patience to see it through.

If you want to avoid common mistakes and learn some powerful Internet marketing strategies, visit, http://mcreasite.com/blog, where you will discover how you can build and grow a successful business online today.

Building targeted back links for Your blog is a crucial activity that helps drive traffic to your blog and boost your SEO. Blog commenting is a great way to build those back links, and if your blog is new it’s also an effective way to get some good exposure for your blog with the readers of other popular blogs in your niche.  When you leave a comment on another blog, it includes a link back to your blog. If the blogs you comment on have a higher page rank than yours and the blogs have do-follow links, this boosts your blog’s SEO because all of the relevant, incoming links make your site look more relevant to the search engines.

Unfortunately, many unscrupulous marketers abuse the practice of blog commenting and they use software to massively distribute spam comments on blogs unrelated to their topic or keywords. If you are a blogger, there is no doubt that you have spent your valuable time deleting those undesirable spam comments from your blog.

Here are five tips that will help you launch your blog commenting campaign, but they will also help you avoid looking like a spammer on other people’s blogs.

1. Choose blogs that are relevant to your topic and keywords

Create a list of the top blogs in your niche and make it a point to visit and comment on them regularly. Blog commenting is a win-win because the blogger gets user-generated content on their site, a bit of social proof and engagement, and you get a quality, relevant link back to your site. Just leaving comments on any blog regardless of the topic can look spammy.

2. Leave comments that add value to the blog and show that you actually read the blog post.

Yes, it takes time to think of a valuable comment, but what you write is a direct reflection on you and your blog.  Give it some thought and take the time to engage with the blog’s author. You will be creating a  valuable relationship, and maybe even pave the way for future guest blogging gigs for you.

3. Don’t stuff the ‘Name’ field with keywords

Type your name first and then your keywords in the ‘Name’ field, which creates an anchor text link back to your site. Stuffing this field with keywords is a good way to get your comment deleted as spam.

4. Format your comments with HTML

Blog comment boxes allow you to customize the format using a few HTML tags. This will make your comments stand out from the rest and make you look like a pro.

1.  <strong>bolds a sentence</strong>

2.  <em>italicize your sentence</em>

3.  <blockquote>include a quote</blockquote>

4.  <ul>

<li>Make a list – point 1</li>

<li>Make a list – point 2</li>

<li>Make a list – point 3</li>

</ul>

5. Use commenting software wisely

There is software available that can cut down on a ton of the work involved with blog commenting, however, you must take care in how you use it so that your efforts are not wasted when your comments are all deleted as spam.

Blog commenting is an effective way to build a ton of relevant backlinks to your blog quickly. Try these five tips today and get some fresh traffic and a SEO boost for your blog.

For some  blog commenting software that will save you time and effort and help you get a ton of targeted backlinks to your blog, visit, http://commentlinks.ebacklinktool.org/, where you will discover lots of other ways to build backlinks and drive traffic to your blogs.

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With the advent of the whole web 2.0 movement of a few years ago when the Internet ushered in the era of full engagement, user-generated content, and the proliferation of social media, social networking is something that most people who work online do every day. Social networking is a prime opportunity for you to build Your brand and manage your reputation. You can use social networking to establish yourself as a subject matter expert, and become a resource to those within your network.

Social bookmarking is one aspect of social networking that allows users to share favorite links to their favorite website and blogs. Some of the advantages of social bookmarking includes:

• It increases your online presence outside of your website
• Give you favorable exposure within your niche
• Has the potential to bring lots of traffic to your website
• Brings greater exposure to your content
• Portrays you as a trusted authority

When you participate in social networking and social bookmarking, your goal should not be to sell yourself or your stuff rather it should be to contribute and add value wherever you can. You should strive to inform and educate your network, and share links that will assist them in achieving their goals.

When you share a valuable resource the person you are sharing it with appreciates your efforts and they can begin to see you as a trusted authority in your niche making sharing good content a win-win.  The general rule-of-thumb for sharing content is that you should share 80% other people’s content and 20% your content. That way you are not seen as someone who is just looking to constantly promote themselves without adding value.

Here are just a few of the hundreds of social bookmarking websites:

• Digg.com
• Diigo.com
• Del.icio.us
• Furl.net
• Multilply.com
• Blinklist.com
• Linkagogo.com
• Stumbleupon.com
• Faves.com

Twitter is a social networking site that uses the format of micro-blogging to share short, 140 characters of text and links among a network of users. Twitter is a great way to connect with people, and get lots of targeted traffic to your website. With Twitter you definitely have to balance how much self-promotion you do because people will quickly un-follow you if it seems like you are just spamming your links.

There are some cool, free tools that you can use to check where you stand on these social networking sites.  This website, which features several free social web tools is where you can type in your website’s URL and find out how many links you have from one of the sites listed to yours: http://www.ebacklinktool.org/tools/cat/social-web-tools/

Another cool tool that can help you save time and energy is socialposter.com. from this one website you can post your links to dozens of social networking websites.

Social networking is something that you should set aside some time each week to focus on. When your prospective customers see you sharing good content, adding value and interacting with your market you will stay top-of-mind with them and make them more likely to buy from you and be loyal customers.

For more information about social networking and how it can increase your online exposure, you are welcome to visit, http://www.mcreasite.com/blog, where you’ll find lots of tips and strategies for making money online.

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Creating a membership site where you can offer specialized, premium content to your members in a protected environment is a great way to generate passive income online.  Getting your membership site setup and running so that you can start attracting members can be a little bit complicated if you do not know what you are doing, and if you do not have a template to follow. OptimizePress, which is a WordPress plugin for Internet marketers provides an elegant, easy to use framework for your membership site.

OptimizePress integrates easily with membership site scripts

All there is left to do is easily integrate a membership site script such as Nanacast, Wishlist Member, Digital Access Pass or any of the other countless membership site scripts available that work with WordPress and you are ready to add your content. Integrating the scripts is point and click simple and you’ll find helpful tutorials that will guide you through the process.

Customize the look of your membership site

You can customize the look and feel of your membership site by choosing your own colors and styles, or you can use the default templates that come with the theme that have been tested and proven.

When you combine OptimizePress with one of the WordPress compatible membership scripts what you end up with is a powerful combination that protects your content, allows you to create different membership levels i.e. Silver, Gold, Platinum, it allows you to integrate autoresponders to drip in new content over time, and integrate payment systems to make everything seamless.

Membership site access through mobile devices

Today more people have access to mobile phones than are using the Internet through a PC, which means that it will be vital that you customers be able to access their content on your membership site through their mobile devices such as smart phones and tablets. OptimizePress has developed a system that ensures that your video content will be viewable on iPads, iPhones and other smart phones and mobile devices. This means that even more people can access your products and consume them at their own convenience.

Membership sites generate monthly passive cash flow

The real beauty of creating membership sites is how they can generate monthly cash flow for you. With just 100 members paying $20. per month, a private membership site can generate $2,000 per month in income. Membership sites do not take much more effort than maintaining a blog, and after the initial costs of purchasing the software (a one-time fee) and paying your monthly hosting fees, the overhead costs are relatively minimal. Before long you can build a portfolio of membership sites that are generating passive income for you.

So, if you have been thinking about creating a membership site, OptimizePress has taken all of the guesswork out of setting it up. You just add your unique content and members and you will have a cash producing asset that you can continue to build or sell it and create another one.

Aside from creating membership sites, the OptimizePress WordPress theme can create squeeze pages, sales pages and  more. Visit,  http://imsafelink.com/OptimizePress-article today.

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