Bill McRea

Posting ads on free online classified advertising websites is an often overlooked, but powerful way to increase traffic to your website, and increase the number of high page rank backlinks to your site, which is good for your site’s SEO.

Classified ad sites are perfect for Marketing your products and services because visitors frequent these sites when they are looking to purchase something. If you write a compelling ad, include a good picture and a keyword rich description, if your ad is placed in the appropriate category you should get lots of clicks and traffic from it.

Let’s take a quick look at the anatomy of a classified ad:

Title: The title is the headline for the ad. It must be compelling and draw the reader in or they will never see your ad. Spend some time on your ad headlines and test a few until you find one that works.

Description: This is the body of the ad–where you will share the relevant details of what you are offering. Describe your product or service using keyword rich descriptions. Take advantage of the amount of space you have available and make use of white space and bullet points where you can.

When you are putting your ads together, use a text editor such as Notepad that comes with most PCs. Word processing programs tend to add extra formatting that can cause problems when you are copying and pasting your ads.

Image: If the classified ads site allows you to use an image, find one that is relevant to the item being sold in the advertisement.  Test your images as much as you test your headlines. In some cases a good image can pull as much as a good headline.

Tips for using classified ad sites for marketing:

• Use ad posting software to save time.

You can find ad posting software that will almost completely automate the submission of your ads to the various classified ad sites for you. You can submit your ads to several different websites and different profiles on the same website and add images. Some classified ad posting software products even include reporting tools so that you can track the effectiveness of your efforts.

• Never stop testing your ads

Test the headlines, images, and descriptions

• Keep studying about how to write effective ads and put your new skills to work

Here are a few free classified ad sites with an alexa ranking of under 150,000, which means that they actually get decent traffic:

• Craigslist
• Ebay classified ads
• US Free ads
• Adland Pro
• Backpage
• Epage

Between all of the good exposure your site will get from posting your ad on a free classified ad site, to all of the targeted, high page rank back links that posting on these sites will create for you, posting ads on classified sites is an excellent practice that has a high ROI. It is a time consuming task, but if you use ad posting software it goes more quickly, but you could also outsource this work very easily.

If you are looking for classified ad submission software that will take away the drudgery of posting ads online, visit, http://www.mcreasite.com/blog for tips and strategies for Internet Marketing.

If it is done properly, you can really make some nice cash when you buy and flip blogs.  Once you have gained just a little bit of experience selling online you know the characteristics of blogs that will sell and ones that are duds. In this article, we are going to take a look at how you can buy underperforming websites with potential and resell them for quick profit.

One of the first things that you want to look at when you are considering buying a website is the niche. What is the topic of the site? Is it a hot niche? Is it related to a topic or product that people are currently searching for? These are all important questions. To answer them you want to do a bit of research.

If you found a blog that you think might be a good candidate visit the Google keyword tool and type the URL for the site into this tool and see what keywords. The site is based on. Click on the button that says ‘Columns’ and then tick the ‘Estimated AVG CPC,’ box and click, ‘Apply.’ You will see the value of the keywords related to this site.

Content

Next, take a look at the blog’s content. What kind of content do you see? Is there a lot of quality content there? Content is really the most important aspect of the blog and it will determine all of the other important metrics such as traffic and monetization. So you want to choose a blog that has a basic foundation of quality content.

Traffic

Where is the blog’s traffic coming from? How much traffic? Are they currently getting? You’ll want to take a look at this blog’s alexa rank, and Google page rank. These are all important foundational questions that you’ll need to answer in order to determine if this site is worth investing in.

Monetization

How is the website monetized now? Do you see adsense ads or other advertising on the blog?

Appearance

When you are buying a blog with an eye towards fixing it up and reselling it, its current appearance really doesn’t matter that much. That can easily be changed. If the site has good page rank, and is getting good traffic, it’s fine if it’s ugly now.

So, now let’s say you found a blog that has some potential. It has decent page rank. It’s getting traffic, and it has the potential to generate some income. Here are some things that you can do to spruce it up and flip it for a quick profit.

Sprucing up a blog for resale

With actual real estate, kitchens, bathrooms and backyards are what sell homes. With virtual real estate the focus is more on content traffic and income generation.

You want to buy a blog that looks like a dud now, but with a bit of work. You can transform it into a superstar. Just by adding some AdSense or other ad network, offering a product for sale, creating an e-mail subscriber list, and doing some basic SEO can raise the value of a blog significantly.

To get even more tips and strategies for flipping blogs, visit, http://www.nicheprofitblogs.com, where you will discover lots of resources for blogging for profit today.

Squidoo is a web 2.0 content sharing website where you can publish your content for free and take advantage of high quality links back to your website from this high page rank authority site. But it’s also a good place to establish yourself as an expert by creating and sharing quality, relevant content in your niche. Micro Niche Finder is a software tool that can help you select the perfect niches in which to create your Squidoo lenses.

Micro Niche Finder is an easy-to-use keyword analysis tool that helps Internet marketers choose the most lucrative keywords for their online content. Choosing the best keywords helps improve your site’s SEO and it can help boost your search engine rankings.

Google loves Squidoo, so it can be pretty easy to build a few lenses and get them ranked for your specific keywords. There are some people who have lenses that rank higher than their own blog. The trick is to choose the right keywords to create your lenses with.

Getting started with Squidoo

Your first step will be to go to Squidoo.com and set up your profile. It’s free to sign up and it only takes a few minutes. Have your picture handy and a short bio and you can be up and running in just a few minutes.

Next you will start by creating your first lens, but there are a few things that you will want to have prepared before you start and those include the title of your lens and the keywords that your lens content will be based on. Those keywords will become the tags, which is ultimately how your lens will get found within the Squidoo community.

How to use MNF to find good keywords for Squidoo lenses

Make your preliminary list of keywords and then run them through Micro Niche Finder and see what you get. Look for keywords that get a sufficient enough number of searches per day, but have a lower SOC, or strength of competition rating. These will be keywords that you will use to create your lens and you can then use these keywords to come up with additional related search terms that will become the tags for your lens.

Quick tips for creating Squidoo lenses

Choose the right keywords

At the risk of sounding blatantly obvious, take the time to do the keyword research and uncover those gems of keyword phrases that will bring you the organic search engine traffic that you need. Do a quick search within Squidoo for tips on doing Squidoo keyword research.

Keep each lens tightly focused on a narrow topic

Don’t try to come up with an exhaustive, encyclopedic tome on your topic of choice. Come up with a few essential facts and drill as deeply as you can to share some relevant, useful information about your topic.

Use appropriate, eye-catching images

Images help bring the text to life. Humans are visual creatures and we love a good, clear image to help illustrate a point or even to just add a bit of amusement and break up blocks of text. Using images will make your lens feel livelier, so take the time to find some good images.

Participate in the Squidoo community

There are people within the Squidoo community who are very generous and share tons of tips about how to make your lenses better, how to attract traffic and feedback, and how to become well-known on Squidoo. Network with other lens creators and be willing to help others as well.

Creating Squidoo lenses is just one of the many uses for Micro Niche Finder, the powerful yet simple keyword research tool. Visit, http://mcreasite.com/MicroNiche, to watch the five, free training videos on how you can make money using this amazing software today.

Syndication refers to the distribution of content. For our purposes in this article we are going to discuss online content syndication in is varied forms and how it can benefit those who create and distribute content.

An easy example of content syndication can be found in your Sunday newspaper. The comic strips that you see in your Sunday paper are the same ones that readers in cities across the U.S. see. The artist creates the content once and it gets distributed widely.

Online content syndication is a way for content creators to gain more exposure for their content, but they also gain backlinks and a nice boost to their page rank as their level of authority grows with the popularity of their content.

With the advent of the internet, consumer behavior has changed from that of passively receiving news and information to they are now empowered to pick and choose what they want to see and hear. The availability of search at their finger tips has given consumers the freedom to be very selective about their consumption of media.

RSS content syndication allows consumers to decide which blog feeds they want to keep up with. As they come across blogs they like they can subscribe to the blog’s rss feed. They will then receive updates in their rss reader each time their chosen blogs are updated. Those consumers who own smart phones can read their rss feeds from wherever they are at their own convenience.

Share your rss feed on your social networking profiles. If your friends and followers like it they will subscribe and share it as well. Save time and effort by using a tool such as TwitterFeed to syndicate your rss feed to several social networking sites at once.

Also be sure to submit your feed to rss directories, which will greatly expand your exposure.

Some of the benefits of content syndication include:

• Building a community around your content and your brand

• Increase in inbound links and targeted traffic

• More visitors to your site can equal more opportunities for those visitors to share your content within their networks

If you are considering syndicating your site’s content you should make sure that your content is accurate and well researched, you should always quote your sources, and share accurate and timely information. Once you begin to implement an online content syndication strategy you never know where your content will end up, so you want to make sure that it reflects well on you. A minor error can become magnified when your audience has grown and expanded beyond the readers of your blog. Keep quality and consistency in mind.

Online content syndication can be an effective way for you to increase your visibility online, increase your audience, build a community around your content and your brand, and attract targeted traffic to your website.

If you are interested in learning more about content syndication, you are welcome to visit, http://www.mcreasite.com to discover how easy it is to get started attracting more visitors to your site today.

An RSS feed is identified by that little orange square rss feed icon with a white dot in the corner and two curving white lines above it that you’ve probably seen on blogs all over the Internet. An acronym for Real Simple Syndication, rss feeds are XML documents that are used to automatically publish frequently updated web content such as blogs and podcasts. RSS feeds effectively syndicate or push your content out to users who subscribe to your feed, which is simply the text of your recently published content.

Most blogs, especially the free, WordPress blogging platform, automatically have an rss feed built in to the blog. When visitors come to your blog and they like your content, they can subscribe to your feed, which allows them to receive your fresh content delivered right in their feed reader.

RSS feed readers allow visitors to be able to browse through their favorite blog content all in one convenient location at their own convenience. With the emergence of web-enabled smart phones people can read their rss feeds while standing in line at the post office, or while waiting for the train. If something that you have written in a post sparks their interest, they may click through and visit your blog.

But what can rss do for my blog? you ask. Well, optimizing your blog’s rss feed is an effective way to syndicate your blog’s content. You can gain lots of exposure for your blog when you publish your rss feed to a few of the top rss directories. These directories are arranged according to categories, so some visitors will browse the categories to find blogs that fit their interest and subscribe to them.

Another benefit of submitting your rss feeds to directories is that this is a great source of quality, relevant backlinks. Links back to your blog from websites with content that is related to yours helps improve your sites Search Engine Optimization and can help boost your page rank.

Did it ever occur to you that you could monetize your rss feed? You can place contextual ad codes such as Google’s adsense program in your rss feeds and start making a bit of money here and there from your rss subscribers.

If you want to start focusing on building up your rss subscriber list, invite your visitors to subscribe. Have a call to action in your blog posts that clearly spells out the benefits of receiving your fresh blog posts in their reader so they don’t miss a thing.

An RSS feed is a useful tool that can help you expand your blog’s readership, get you some quality backlinks and make a bit of money for you as your list grows. Use a free service such as feedburner, which is owned by Google, to optimize and publicize your rss feed. All you have to do is sign up, submit your feed and then they will optimize it for you and give you the URL to your shiny new feed.

Rss feeds are just one of several ways to expand your blog’s readership and generate backlinks. For more information about how to get started, visit, http://www.mcreasite.com.