Marketing Guy is an online marketing professional based in Edinburgh, Scotland. You can read more articles by Marketing Guy on his blog, Fused Nation
How Investors Do More Hard Money Loans
Private moneylenders focus on that special goods, which is money. They like people who want to make net income. You’ve probably wondered why do lenders state that they loan money to people who have poor credit, including bankruptcy or mortgage default . How could that be? It just goes to show that your mindset makes a lot of difference of opinion. People who keep working to succeed, usually do. It’s true.
Just making a mediocre effort and you’ll not savour the sweet success of getting a deal done and making a lump sum of cash. So, ask yourself now–”What is it that closing that next deal and making a lump sum of cash, would enable you to do?” Right now. Today. That is your motivation and have that motivation to guide you to success .
Allow your difficulties to guide you because each obstacle, shows you incisively what you have to do to get to the next step. The rehab hard money lender thinks your LTV (loan-to-value) is too high? Find a property that meets the lender’s guideline. The lender says they don’t lend in that market area? Focus on the geographical are that matches the lenders program and the specific are where the lender wants to lend, or find another lender. The lender says they don’t loan on homes with only one bedroom ? Sharpen your investing strategy.
If the private money lender requires an advance fee for a property appraisal and you don’t have the money to fund it? Bring in a partner because it’s much better to get a deal done and split the profit instead of making no profit. Often times an investor will relate which deals he/she is looking for? Keep an eye out for those deals and make money by assigning contracts along the way for smaller lump sums of cash that keep you euphoric while you work on the bigger deals .
uncertain of yourself as you begin to assemble a Loan Package? Learn how its done and practice, by putting together an entire application, including the loan documents. Had a lender ask you about your deal over the phone but you were not prepared to give a concise pitch to summarize your deal and what you need? Spend an hour putting together a 5 minute pitch about your deal and write it down on a 3 by 5 card so you will be ready next time .
Did you take a course on investing sponsored by some “GURU” that tutored you how to write offers on properties? How about trying to apply that knowledge and setting a goal to actually write 5 offers this calendar month Need a POF letter that gives your offer credibility to attach to your offer? Take it up with hard money lenders and ask if they will give you one if you bring them a property deal that matches their lending criteria. And suppose you can’t find the best property deals by looking in the same old neighborhoods?
Contacting lenders and real estate agents and mortgage brokers will help to get relationships going with some REO agents and learn where to source REO property. Theres a fortune in equity there just waiting for someone to monetise it. Haven’t talked to any buyers lately? Fix it. Get a system in place so buyers are calling you and asking for property. Talk to homebuyers, talk to investors, talk to your friends and relatives. Let them know what you do. They will help you get to the buyers. Need help writing your exit strategy? Attend your nearest real estate investor club meeting and start networking and making friends .
Taking action is what makes your mindset! You’ll feel more surefooted. You will be more prepared and more organized.You will start beholding how to help people with their housing needs and start understanding that the deal is founded on making it a win-win .
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Change your Mindset, Change your Life, Manifest your Dreams
Mindset truly is everything when it comes to success in business. This is especially true for the entrepreneur or small business professional. A person’s outlook on any given situation will define the outcome of that situation. Negative people are never successful in the small business industry. This publication will examine how an individual can tap into the positive energy that already exists in their life and use that energy to make both better decisions and build stronger relationships with their client base.
As a home-based business professional, I learned long ago that attitude most definitely is everything. It is so easy in the home-based business industry especially, to get down and develop a negative attitude. The reason is simple… in a competitive industry like this there is definitely a learning curve and success never happens overnight. One helpful tip that I can pass on from my experience is to overlook what does not work and view failure as a learning experience rather than the inevitable outcome of your pursuit.
Take advantage of your abilities and find a way to use them in the business building process. Remove all negativity from your life and you will see that it is much easier to attract the good in all situations that you might face. After all, good things are always derived from learning experiences and if you keep at whatever it is that you are doing, you will in the long run find success.
No one ever said that success was easy. The best way to the failure is as another notch in the belt that is ultimately going to be the support and driving force of your business in the future. Remember that the past does not exist in that it is a memory that can never be revisited. At the same time, the future does not exist because it is nothing more than a mirrored reflection of the past mistakes or in this case learning experiences and is never accurate when it comes down to it. The only thing you have is today, so make the right decisions and have the right attitude when it comes to building your business and know that your experience over time will give you the upper hand.
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Internet Marketing is Business, not Just Search Engine Algorithms
Not two weeks ago I had a chat with someone (an SEO) about some online media buying and although the figures made an infinite amount of sense (6 figure monthly page views – prime location banner purchase for less than £90 per month!), he said, “but there is no SEO value from the banner link” (it was JavaScript)! Astonished, I spent the next hour arguing the case for buying the coverage, but it would seem that the majority of SEOs just don’t see the value of applying traditional marketing techniques to the web – they just don’t “fit” into the SEO mindset.
What is really bizarre though is that while the optimisation industry doesn’t see the value in some less search engine focused marketing techniques, they will pay a veritable fortune for paid links. The likes of ReviewMe (http://www.reviewme.com) change up to $250 for a single “review” (which is SEO speak for a plain text link not so subtly hidden in a purpose written article). One text link. One! Not just that, but a single text link on a new page that has no PR (and will maybe only will ever receive minimal PR filtered through from other page links)!
For that $250 (around £150) there are so many different options you could aim for. While a lot won’t have any direct SEO benefit, we still need to consider traffic and branding benefits.
$250 would allow me to buy banner advertising on a niche site / forum / blog for a limited amount of time. Depending on the type of site and its subject area you could be looking at a decent amount of traffic, enquiries and exposure – certainly enough to justify the cost.
An alternative would be to spend the money on a directory listing on a site such as TheBestOf (http://www.thebestof.co.uk) – £10 per month for a year and you get a full page listing (written by your local contact), an audio advert where you can pitch your service, inclusion in a high traffic site and a direct (SEO friendly!) link back to your site. A link AND qualified traffic – that’s like SEO Christmas!
Online marketing professionals do focus on SEO a lot and that isn’t a bad thing – it just isn’t the only thing and you should be looking to spend your budget wisely and spread your marketing scope.
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Coach Your Affiliate Downline if You Want Success
Many people in affiliate programs seem to think they can stop working once the sale is made. Remember, as an Affiliate, your success is dependent upon your downline’s success. Don’t end your involvement with the close of the initial sale but stay involved with your downline, coaching and mentoring them.
People joining affiliate programs tend to have big dreams, but sometimes they fail anyway.
Reasons Why People Fail to Become Successful Affiliates:
There are three main reasons why people fail to adapt to change, especially technological change:
- Lack of Skills
- Lack of Knowledge
- Fear
Adopt the “Coach” Role & Mindset:
If you adopt the mindset of a “Coach,” you can dramatically improve your Downline’s performance along all three lines.
When someone joins an affiliate program there is generally a fairly big learning curve to overcome – new product(s) such as the just-released MaxPro System, new technology, and virtual relationships, all of which are especially problematic if your new recruit is a novice in the world of internet marketing (or marketing in general). There’s so much to learn when you first start as an internet marketer: new jargon, tools and techniques, plus you have to learn the product itself.
New recruits can get very frustrated til they’ve mastered everything they need to learn, if you don’t help them through that initial learning curve. In fact, it can become so frustrating that many of these new affiliates will simply drift away, and never do anything to add to your bottom line.
Wouldn’t you be a lot better off to spend a little time with your new Downline members helping them to get off to a good start. Take the initiative to help your recruits learn about your products, technical support and other resources available to them.
You’ll also need to spend time helping them learn how to market in this new Web 2.0 world of internet Blogs and Social Communities, which are new to many people.
Don’t just sit around waiting for your downline to contact you for help, take the initiative and offer them help, especially at the beginning of your relationship with them. Fear is a major obstacle, especially buyer’s remorse – your personal involvement will go a long way to overcoming your new recruit’s fear.
Coaching is realy just an attitude and a desire to build up the other person coupled with proactive behaviors on your part. You will gain substantially from this small investment of your time and your commitment to be a Coach for your Downline team members.
A very good place to start for gleaning all the rest of the education about internet marketing that they’ll need is to have them enroll in the Online Success for Beginners course.
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04. Aug, 2010 
