Bill McRea

Microsoft Online Marketing Certification Awarded to Engine Ready

Leading search marketing software firm Engine Ready, Inc., announced receipt of an industry coveted award recognizing their leadership in managing paid search accounts.

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San Diego, CA (PRWEB) January 28, 2008 — Leading search marketing software firm Engine Ready, Inc., announced the receipt of an industry coveted award recognizing their leadership in managing paid search accounts. Microsoft awarded Engine Ready with the exclusive “adExcellence” certificate signifying that Engine Ready has attained expert status in managing paid search accounts.

“We are very excited that Engine Ready has been granted the adExcellence Certification, in return for our contributions of testing, documenting, and providing feedback to Microsoft regarding their AdCenter technology,” reports Engine Ready’s Senior Search Marketing Manager Mike Poserina.

We have a strong affinity for numbers, and base all of our decision-making on in-depth analysis. It’s the combination of our depth of experience in search marketing and web analytics that makes us uniquely qualified to meet our client’s needs.

Designed especially for Microsoft’s advertisers, the adExcellence program is Microsoft’s official accreditation program that gives advertisers the opportunity to become a Microsoft adcenter expert.

The latest credential is added to Engine Ready’s “AdWords Qualified Company” certificate from Google and Yahoo’s “Search Marketing Ambassador” designation. These Internet marketing certifications compliment the firm’s strong knowledge in strategic search marketing and web analytics.

Even in a relatively new marketplace like Internet Marketing, old-fashion business rules still have their place. “Our backgrounds are rooted in web analytics”, comments Jamie Smith, CEO. “We have a strong affinity for numbers, and base all of our decision-making on in-depth analysis. It’s the combination of our depth of experience in search marketing and web analytics that makes us uniquely qualified to meet our client’s needs.”

About Engine Ready, Inc.
Engine Ready, Inc. is a recognized leader in providing online marketing services and software, helping organizations achieve unparalleled success on their web initiatives. Managing paid search accounts in excess of 15 million keywords, and just over $8.1 million in annual media spend, Engine Ready was the first organization to combine the power of website analytics with search marketing.

For information: http://www.engineready.com or phone: 1 (888) 283-0882

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New MemberSpeed Plug-in Delivers Friendlier E-mail Marketing

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The Email Marketing AutoResponder List Manager is the latest plug in for MemberSpeed, Power House Technology’s dedicated content and client management system. It streamlines E-mail operations, reduces training costs, and enables any business, large or small, to bring list management in- house.

This plug-in provides a revolutionary ability to manage autoresponder lists in house

Minden, NV (PRWEB) November 16, 2007 — E-mail marketing is fundamental to the success of any web-based business. Its job is to keep visitors returning and convert them into paying customers. Managing mailing lists in-house has proven to be costly and complicated for large companies and nearly impossible for small ones. Many have resorted to third party solutions for list management resulting in higher costs, loss of control and potential security issues.

The Email Marketing AutoResponder List Manager is the latest plug in for MemberSpeed, Power House Technology’s dedicated content and client management system. It streamlines E-mail operations, reduces training costs, and enables any business, large or small, to bring list management in- house.

“This plug-in provides a revolutionary ability to manage autoresponder lists in house,” explains co-creator Jeremy Gislason. “It allows users to develop and maintain an unlimited number of lists without the need for outside professional help.”

The core software for the plug-in, MemberSpeed, was developed by Gislason and his business partner, Simon Hodgkinson and has been adopted by thousands of business users worldwide since its release in June.

“Power House Technology is a business that is sensitive to the needs of businesses. The new Email Marketing AutoResponder List Manager plug-in was developed with a great deal of customer input,” says Hodgkinson. Each powerful feature was integrated to meet the real world demands required when launching and managing an E-mail marketing campaign. “The Email Marketing AutoResponder List Manager plug-in is the most anticipated new tool we’ve launched to date for MemberSpeed, initial demand has been incredible, explains Hodgkinson.”

“The Email Marketing AutoResponder List Manager was the logical next step in our development schedule for MemberSpeed which continues apace,” says Gislason, It opens up a whole new channel of marketing capability for our clients and eliminates the big risks of relying on third party services.”

For more information on Autoresponder management or the MemberSpeed Software, visit: http://www.memberspeed.com/Email_Marketing_AutoResponder_List_Manager/Software.html

To contact Jeremy or Simon go to their online help desk at: http://www.MMEhelp.com

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