Bill McRea

How to Create Powerful Product Launches Using OptimizePress

02. Jun, 2011 0 Comments

If you have been working in the Internet marketing space for any length of time, there is no doubt that you are aware of the big, flashy, “guru” product launches that might include such elements at a series of ‘pre-launch’ videos and email sequences all carefully scripted and calculated to whet your appetite and ratchet up the anticipation of the actual launch so that when the doors open, buyers are lined up, fairly frothing at the mouth and ready to start clicking on that “Buy Now” button.

But unless you are one of those so-called ‘gurus,’ you may not be able to afford the high production value video presentations, and the software and systems used to pull off these big launches. Well, that is no longer true because OptimizePress, which is a WordPress theme designed exclusively for Internet makreters can give you a complete gateway launch system at a fraction of the cost of what those other guys are using. This will allow you to get started earning some big paydays quickly without a lot of initial cash outlay and without having to hire the staff to manage those systems.

Here are some of the element of the launch process that OptimizePress can handle for you:

Squeeze pages for collecting contact information to deliver pre-launch content

Your squeeze page is the entry gateway to your launch, so you want it to be inviting and proven to convert visitors to subscribers. This is where you begin to offer your pre-launch content that gets your visitors engaged with your product and it keeps them coming back for more.

Build a series of launch pages

You can add video, use the handy shortcodes to add style to your content, choose from different fonts and a delayed call to action button that only appears where and when you want it to.

Create a compelling sales page

After your visitors have consumed the series of pre-launch content on launch day they will see your sales page, by which time they will have already been exposed to lots of information about your product, so they are most likely ready to hit the “Buy Now” button, but they will still need to read the story that your sales letter is telling about how your product is ging to rock their world and slove their problems faster, cheaper and easier than anything else out there.

Spread the word about your launch with social media

OptimizePress makes it easy to add Facebook comments and sharing to your launch pages so that your visitors can share your launch with their friends helping it to go viral quickly. Sharing your content on Twitter is another way to quickly spread the word about your launch. With a Twitter sharing button your visitors can tweet about your launch to their followers and grow your following in the process.

Creating and orchestrating a product launch process can be complicated and have a lot of moving parts to it, but OptimizePress can make launching your information product simple and affordable.

There is so much more to OptimizePress than just making product launches easier. Visit, http://imsafelink.com/OptimizePress-article, to find out what else this powerful, Internet marketing WordPress theme can do for your business.

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Affiliate Marketing, Guest Bloggers, Home Business, Internet Marketing, Marketing

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Keep in Mind That in Starting an Internet Marketing Company,

28. Nov, 2009 0 Comments

Internet marketing consistently opens its doors of opportunities for those individuals who are looking for two things: freedom and moderate to huge monthly income. Although it is good to be an ordinary yet well-compensated employee, complete with benefits entitled to them. For more details go to www.internet-marketing-word.com However, the change happening in the market is consistent; the increase on their monthly wages is not sufficient to compensate the increase in the prices of basic and primary commodities. Add to it the inconvenience they feel every time they are obliged to follow their superiors on the things they need to do and need not to do while working for the company.

The result: moderate to poor compensation (due to consistent increase of basic commodities against inconsistent increase of monthly wages) and lack of freedom of enjoying their work, which lead to inefficiency, and worst, getting laid off from work…With Internet marketing, you are in-charge. There will be no managers or supervisors to tell you that you need to do this and do that. You have the discretion of choosing what time you want to work and what type of investment you prefer. In other words, you will not work anymore for the company. You will be the one to build your own company. And it will be called an Internet marketing company.

Pleasant to the ears, isn’t it? However, just like other things existing in this world, you should familiarize yourself with the do’s and don’ts when starting an Internet marketing company. you must heavily consider the “wants and needs” of your clients. They are powerful factors that can determine the fate of an Internet marketing company-if it is successful or it is nearing on its downfall. Here are several things that you should avoid when starting your Internet marketing company.

Waiting to announce the availability of your website for the Internet public- waiting for your website to be entirely finished and marketing it later on will be detrimental in the progressive stage of your Internet marketing company. You will miss the feedbacks that are supposed to be one of your major concerns in improving whatever errors you have committed. This is very crucial on Internet marketing. Although it is not yet entirely finished, launch your website so that you will see if your work satisfies the Internet public’s needs.

With a new Internet marketing company, you should make your point clear and concise. However, mixing the message that you want to express will just create an impression to the Internet public that you are inexperienced in handling the product or services you are offering for sale. You will just lose the opportunity of widening your clientele base.

Asking for extensive personal information of the subscriber- keep in mind that people will not give up their personal information easily without knowing what they are getting into. If you have some information that you want to share to the public, require minimum information such as the name of the subscriber and the email

Placing unrelated contents to the site- there is no point in placing plenty of keywords that have nothing to do in particular with your Internet marketing company. For more details go to www.tube-traffic.com Even if it’s a highly paid keyword, if it is not related to the content of your site, it is useless and will not help but instead ruin the professionalism of your company. Select the keywords that go with the content of your site and have meaning to the content.

These are the things that you should avoid when starting an Internet marketing company. From your marketing strategies to the content itself and the layout, almost every step that you will take will have an impact to the success of your website. Strictly follow the do’s and don’ts of starting an Internet marketing company and it will give you high chances of survival. for those individuals who are looking for two things: freedom and moderate to huge monthly income. Although it is good to be an ordinary yet well-compensated employee, complete with benefits entitled to them. However, the change happening in the market is consistent; the increase on their monthly wages is not sufficient to compensate the increase in the prices of basic and primary commodities. Add to it the inconvenience they feel every time they are obliged to follow their superiors on the things they need to do and need not to do while working for the company.

www.ultimate-internet-marketing-tricks.com

www.podcasting-made-easy.com

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Autopilot Clickbank Income Pt. 1: Is It A Possibility?

07. Sep, 2009 1 Comment

With such a massive amount of marketers and internet entrepreneurs looking to create an online business that scales around their lifestyle, it’s becoming fundamental for even the simplest business to be able to be outsourced, automated, or optimised to the point where it requires a tiny time upkeep. While this type of business leaves out many specific business models, primarily those based around a service business, it opens big doors in many others; primarily affiliate marketing, online PPC advertising, and automated online commission businesses. If you’re an affiliate marketer looking to create an online income that requires minimal upkeep, or even no upkeep at all, then you need to make sure that your business can truly survive without you.

There are hundreds of money-making products out there promising an online income with zero upkeep and input, all competing with each other. While many can definitely offer this possibility, it’s still easy for online entrepreneurs and marketers to fall for the same old traps. Whether you make your emails an absolute priority, or focus on metrics that aren’t fundamentally important to your income, it’s easy to fall back into the habit of creating work for works sake. This should be avoided for anyone looking to create an autopilot income, as the small tasks that suck time away are often the least important in the long run.

Do an 80/20 analysis on your businesses profit centres. These questions can help you cut the poorly performing parts of your business loose, and let you focus on the most important uber-profitable aspects:

- Wat are you selling most?
- Who are you selling to?
- How are you selling to them?

When you’ve identified what’s selling, it’s a lot easier to elimate the things that aren’t selling. Identify the affiliate products that are responsible for 80% of your online income, and eliminate the others. When you free yourself from the work that the others produce, you can maximise the amount of time you spend on the more profitable ones.

Still worried about losing that extra revenue? Think about things this way: How many hours worth of work do the other products produce, and how much extra revenue do they bring in?

When you actually calculate the hourly value of each product, you can make more informed decisions on whether or not they’re worth keeping. For example, an affiliate product that requires only two hours of work per week and brings in $260 in commissions, is paying you a total of $130 per hour. In contrast, an affiliate product that brings in $440 per week, and requires around 20 hours of work per week, is only bringing you $22 per hour.

If the above example proves anything to you, it’s that revenue alone can be a distracting and false metric for measuring affiliate progress. When you measure by revenue alone, you lose a massive amount of potential analysis, and often fool yourself into thinking that you’re earning more than you really are.

To read part 2 of this article, check out the free Power charging Your Clickbank Income report. Feel free to distribute this article in any form as long as you include this resource box.

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30 Days To Maximum Clickbank Earnings

05. Sep, 2009 1 Comment