Bill McRea

Get paid to share your links!

Submitting press releases is a practice that is overlooked by most online entrepreneurs because they feel like they are not necessarily making “news” in their business. But you can write and submit online press releases on just about any topic concerning your business.

Press releases are an effective way to raise your profile online, increase your online exposure and credibility in your marketplace, but they are also a great way to increase targeted traffic to your website, and build lots of high quality in-bound links to your website, which is good for your SEO.

What makes an effective press release?

When you are writing a press release, you need to write from the standpoint of being informative rather than self-promoting.  They should be keyword optimized and carefully crafted to present an unbiased view of the topic. Again you are informing not trying to persuade the reader. If the content of your press release is compelling enough, the reader will follow the link to your website where you can do all of the persuading you want to.

Keep the goal of the Press Release in mind

If the goal of your press release is to get actual media coverage and exposure for the launch of a new book, product or service, or for a major event, you should consider submitting your press release to a reputable submission service. These services carry more clout with reporters who rely on them to filter out some of the lower quality content online.

When your goal is to boost your site’s SEO and attract a nice flow of targeted traffic to your website, you can get away with using automated submission services and software tools to save time and effort.

How to streamline press release submission

Once you’ve got your press release written, your next step is to submit it to all of the press release websites online. Just as with writing articles and submitting them to article directories, it’s the submission part that takes a lot of time and effort.

If you use press release submission software you can significantly speed up submission of your press releases, so you can do it on a more regular basis. Here are some of the features of press release submission software:

• Some of these software packages include templates that you can follow
• Separate profiles for different websites
• Reporting tools
• Title and description rotation
• Supports Keywords

How do press releases help boost your site’s SEO?

Since most of the factors that influence your website’s SEO are off-page factors such as the number and quality of the in-bound, or back links to your website, you should put a lot of effort into creating a constant flow of high-quality, relevant links to your site. When you write a press release using the keywords that you want your site to rank for, and then you submit it to hundreds of press release sites, you are creating hundreds of links back to your site from relevant, authority sites. This is good for your site’s search engine optimization.

For more tips and strategies for using press releases for building backlinks for your website and improving your SEO, visit, http://www.mcreasite.com/blog.

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Get paid to share your links!

Co-registration allows other websites to generate leads for you 24/7. Every day when people are using the Internet and visiting websites, they often subscribe to email newsletters, buy something from an ecommerce site, or fill out a survey. With each of these interactions between a person and the website they are visiting there is the opportunity for an advertiser to can the capture the visitors information as well in the form of a co-registration, or ‘co-reg lead.’ In this article we’ll take a look at the co-registration process, which will help you decide whether or not this is a viable form of lead generation for your online business.

What are your options when it comes to gathering co-reg leads?

There are several different kinds of arrangements, but we’ll talk about two of them here:

Work through a co-reg lead service provider:

There are several websites where you can advertise to visitors who are already searching for what you have to offer, and the good news is that you only pay for the leads that opt-in to your offer. Many of these services also offer you the ability to track your ROI with reporting apps.

Create your own Co-registration lead arrangements:

Set up your own co-reg lead generation deals with website owners who are attracting an audience with a similar demographic profile to your target audience to give their subscribers the chance to opt-in to your service at the same time they are subscribing to the website owner’s list. These arrangements are set up as barter arrangements with website or newsletter publishers with a closely related audience.

Co-registration software:

There are different kinds of co-reg software that automates the setup of the opt-in forms on your site making lead generation simple and automated.

Co-registration networks & directories:

These websites help you find co-reg arrangements with websites in your industry that are reaching the audience that you are trying to reach.

What are the benefits of co-reg lead generation arrangements?

• With co-registration, you can build your list quickly because your advert is being displayed on the ‘Thank you’ page or opt-in page of related websites.
• Develop relationships with other marketers. If the co-registration leads project goes well, the two partner publishers might want to collaborate on other projects.
• Generate high quality leads. Because these visitors are signing up through either a single or double opt-in process, you will get few spam complaints.
• When your opt-in is offered on a colleague’s website there is a transfer of authority going on. It’s like the host site is recommending you to their subscribers branding you as an expert worth paying attention to.

Keep in mind that there is a difference between co-registration and pay-per lead arrangements where you are essentially purchasing email leads that have been harvested from who knows where across the Internet.

Co-registration is an effective way to build your email subscriber list and it is indeed a viable way to generate targeted leads.

We have only barely scratched the surface when it comes to information about getting started with co-registration as a method of generating leads. Visit, http://www.mcreasite.com/blog, to discover tons of resources for making the most of your online business.

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Get paid to share your links!

Article marketing is a great way to make affiliate income online. But when you add the power of Micro Niche Finder to your arsenal of tools, you have the opportunity to earn higher commissions because you’ll be armed with timely information to help you choose the best niches and keywords to focus on.

To get started with article marketing, you basically choose a niche, choose keywords within that niche and then find products that you can sell online that would appeal to the same demographic. Next you would write up a series of articles using your chosen keywords and post them in the top article directories with a link back to your site. When visitors read your article in the directories and then click on the link back to your website, you then have the opportunity to interest them in the affiliate programs that you are offering. If they click on your affiliate link and purchase the product, you will generate a commission.

The key to generating higher commissions is to find the best possible keywords that will attract visitors who are ready to purchase the solution that you have to offer. Your content must answer their question or provide the information that they were searching for when they typed in the search terms. When you have a powerful tool such as Micro Niche Finder at your disposal, chances are you will find those keywords that will help you to pinpoint the needs of your market and provide the solutions they are seeking.

Micro Niche Finder (MNF) is a keyword research tool that helps you to wade through all of the information in the search engines and make practical sense of it so that you can create article marketing campaigns that will attract the traffic that you need.

One of the more useful features of MNF is the SOC, or strength of competition column. When you type a keyword into a search engine and then look to see how many pages there are for that term, what you really want to know is if this is a niche where you can actually compete and get some traffic.

With SOC, you get color-coded indicators to let you know about the competition for that particular keyword.  Here’s what each of the three colors means:

Red:  This keyword is probably pretty saturated with competition and it would not be worth your trying to pursue it.

Yellow:  This keyword has fairly moderate competition.

Green:  This keyword is probably worth pursuing as there is not a ton of competition for it at this time.

Keep in mind that you want at least some competition because that shows that people are actually interested in the topic.

Another feature to keep your eye out for is ‘Hot Topics’.  This field lets you know what’s hot on Google right now in case you are looking for some timely topic keywords to include in your articles.

Micro Niche Finder is an excellent tool that can help make your article marketing campaigns more effective, but it has many other uses as well.

If you do a lot of article marketing and you need a solid keyword research tool that is easy to use and understand, you’ll want to check out, http://mcreasite.com/MicroNiche, where you can watch five, free informational videos that show you exactly how you can make money with Micro Niche Finder.

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Get paid to share your links!

Content syndication is a highly effective way to generate targeted traffic, backlinks and gain more exposure for Your website. It’s also a good way to become known as an expert authority in Your topic area. But how do you make your content syndication strategy pay? That’s a great question and it is exactly what we are going to be looking at in this article.

Just to make sure that you are up to speed, your syndication Feed is most likely going to be comprised of your rss feed from your blog. You most likely will not need to create a feed because if you are using a blogging platform such as WordPress, it automatically generates a RSS feed for you.

Monetize your feed with ad revenues from Google Adsense

What you can do is spiff up your feed using Feedburner, which will also publicize your feed for you giving you an initial boost in exposure. If you want to monetize your Feedburner feed, an easy way to do that is through the Google Adsense program. Since Google also owns Feedburner it’s a fairly simple and seamless operation. You’ll find the step-by-step instructions for inserting the ad code in your feeds in your Adsense account backend.

Once you have tweaked your feed and inserted the ad codes, you’ll want to spread the word about it and attract new subscribers. Here are a few ways you can do that:

• Grab the URL for your new, souped-up feed and submit it to the top RSS feed directories. You can find these directories by doing a quick search.

• Get TwitterFeed, which will syndicate your RSS feed to several social networking sites like Twitter and Facebook automatically

• Use Ping.fm to syndicate your content to a monster list of about 30 social networks including Twitter, Facebook, LinkedIn, Tumblr, Posterous, FriendFeed, etc.

Join or create a content syndication network or a ‘tribe’

Chances are you have made contacts with other online business people as you participate in live seminars, conferences and online networking. Each of you share the common need to get more exposure, more relevant backlinks, and more traffic to your websites. If you all pool your resources and agree to share one another’s links to each other’s networks it can be a win-win.

Another plus to being part of a content syndication network or tribe is that you can give each other recommendations and testimonials. These are powerful forms of social proof, which has a measurable impact on conversions.

So, now you’ve got some solid ideas for setting up your content syndication feed, monetizing it and publicizing it so that it will generate additional exposure, backlinks and traffic for your website. Your next step is to take these ideas and put them into practice. It will take some time before you start seeing the fruits of your content syndication strategy but after a consistent schedule of creating and sharing content it will eventually reach a tipping point where you will begin to see a nice, steady flow of traffic and inbound links.

When you are ready to take action and implement your own content syndication strategy, you should check out, http://www.mcreasite.com, to discover just how quick and easy it is to get started today.

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Get paid to share your links!

Online marketers know that it is vital for search engine optimization to build as many backlinks to your website as possible, and article marketing is an effective way to do that. Let’s take a look at five tips that you can use to get a ton of backlinks for your website using the power of article marketing.

1. Submit your articles to the top article marketing directories.

Write your keyword optimized articles and submit them to the top article directories online. The link in your resource box will bring readers from your article on the directory site back to your website. Look for a list of article directories according to page rank and submit your articles to the top 5 sites according to their rank. You will get much more traffic from these sites than from the lower ranking directories.

2. Submit your articles to niche directories.

Find article directories in your niche and submit your articles there. This is a much more focused audience that is already searching for what you have to offer. You will get very targeted traffic and backlinks from these niche sites.

3. Link back to a keyword-relevant page on your website.

Rather than always linking to your home page, direct link from your article to the exact page on your website that concerns that keyword phrase. This will distribute the incoming traffic on your site rather than it always going to your home page.

4. Re-purpose your article content.

Use the content from your articles to create slide-show videos and submit them to video sharing websites with a link back to your website. This is yet another powerful way to create targeted backlinks and it also maximizes the exposure of your content and your links.

5. Submit the RSS feeds for your articles and videos to RSS directories.

Grab the RSS feeds for your articles and videos, combine them into a single feed and submit it to the top RSS directories. This will exponentially expand the number of backlinks you get from your articles.

An important SEO factor that you must focus on is developing authority. Search engines see websites with lots of relevant links pointing at it as having greater authority. Writing and submitting articles to high ranking article directories is an effective way to build those targeted, one way links that will help boost your authority and make you look more important to the search engines.

Writing and publishing articles also has the benefit of establishing you as an authority in your niche. The more articles you write and publish the more you look like a knowledgeable expert in your field.

Just remember that they keys to article marketing success are quality of your articles, the quantity of articles you submit and the consistency with which you submit them. Focus on cranking out lots of quality articles on a consistent basis and before you know it you will begin to see the results in the form of increased traffic and search engine rankings.

What if there was a way that you could automate your article marketing? Find out how when you visit, http://mcreasite.com/ArtMarkRobot, today and discover how to generate a ton of traffic and backlinks at the push of a button.

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