Bill McRea

Article Marketing has been around almost since the beginning when al gore first invented the Internet and it’s still a powerful free method for attracting targeted traffic building relative back links and establishing yourself as an expert thought leader in your niche.

If we were to take a step back and deconstruct an article, examining each element and the roles they play in the process, the resource box stands out as an essential element in constructing an effective article. Often overlooked and misused, the resource box for some article writers seems to be the place where they can grab their 30 seconds of fame. Those who don’t know better use this space to talk about themselves and how much they know about their topic.  But the primary purpose of the resource box is to get the reader who has just read your article to take the next step and click on the link to your website. Every word in the resource box needs to be focused on enticing and encouraging your reader to click on your link.

Incorporate these five resource box strategies in your articles and watch your conversion rates increase:

1. Make the resource box another paragraph that flows seamlessly from the previous one.

The resource box should not interrupt the flow of the article. When the resource box appears to be just a natural extension of the article readers are more likely to just continue reading and then rather than being stopped by a change in the flow of the article.

2. Use keywords as anchor text and include a full URL

Using an anchor text link (anchor text is a visible hyperlinked text) in addition to the full URL for your website will help boost your website’s search engine rankings for hose keywords. It also gives readers a clue about what they will find when they follow that link.

3. Invite readers to click on the link and tell them what they will gain by doing so

the copy in the resource box should invite readers to click on the link and then tell them what they will find or whether they will gain by clicking on the link. Offer a free offer the prospect of a free download or some other form of enticements that will make it worth it for them to go to the trouble of following your link from the article directory to your website. Here is where you let them know what’s in it for them when they click on your link.

4. Use the power of curiosity to get them to click on the link

Curiosity is a powerful motivator. Offer a tease that will get readers to click on the link to discover the answer. Fill  them with anticipation by a revealing just enough detail to get them to click on the link.

5. Create a sense of urgency

Another effective way to get readers to click through to your website is to create a sense of urgency. Explain that there is a limited time offer or a limited quantity of a bonus product available on your website.

Bonus tip: Always include a compelling call to action in your resource box.  A great way to get even better results from your article marketing efforts is to automate them. Visit, http://mcreasite.com/ArtMarkRobot today to  find out the push button easy  way to generate a ton of traffic and backlinks for your website now.

Unless you’ve been hiding under a rock lately, you’ve probably seen some of the high production value sales videos that some of the big Internet marketers have been using lately. I bet you’ve looked at those videos and wondered how complicated it must have been to pull something like that off?

Well, the purpose of this article is to reveal the fact that using video on a sales letter is really not that difficult. If you take action on what you learn here you will no longer be intimidated at the thought of popping a video into your own sales letters so you can take advantage of the fantastic conversion rates and credibility boost that video provides.

So, let’s take a look at what’s involved with using video in a sales letter. The first thing you’ll need is a place to host the video files. If you’re thinking youtube.com let me dissuade you right away. Yes, youtube.com is free, but the limitations that go along with hosting on youtube.com disqualify it from consideration for professional video.

The best solution for hosting video for sales letters is Amazon S3. It is cost effective because you only pay for the bandwidth that you use, there are no setup fees and you can also use it as a backup online storage services for all of your online data.

There are other options including viddler.com, which does have a free version, but that includes advertising, which is really not an option for a professional video presentation.

After you have chosen your video hosting platform you’ll need to select a video player.  Some of the options available include Flowplayer, which has a free version, but it includes a flowplayer watermark in the first few seconds on the free version of the open source software. Flowplayer supports several streaming technologies such as .mp4 and .flv file types. You can customize the player, add captions in your video along with several other features.

Amazon S3 is free to setup and they only charge you for the bandwidth that you use, but it is not simple to set up and use.

There are a couple of options that can help simplify hosting videos for your sales pages and they are EZS3.com, and EasyVideoPlayer.com.

EZS3 allows you to easily upload and download files in an easy drag and drop operation. If you’ve used ftp software, this will feel familiar. Since it’s a cloud based service you don’t need to install any software on your computer. EZS3 allows you to customize your video player and control access to your videos.

Easyvideoplayer works with Amazon S3 to ensure that your videos load quickly, it provides detailed video Marketing analytics, allows you to redirect viewers to another website or to your shopping cart when the video is finished playing, and allows you to embed an opt-in form to your videos.

With Amazon S3 hosting and the player of your choice, using video in sales letters just got incredibly simple to do.

Looking for a piece of software that takes all of the hassle out of creating video sales pages? You’ve found it here. Visit, http://mcreasite.com/VideoPlayer, to discover how you can build an email list on autopilot and start making money online right away.

I’ve been an affiliate marketer for about four years and throughout that period there’s been one affiliate program that I’ve consistantly made more money with than any other: The Vimax Penis Enlargement Pills Affiliate Program.

So what is it that makes this program really stand out? The high conversion rates and the huge commissions. This helps me to build up big profits while sending not that many unique visitors (and the honest fact is, it’s difficult to send a lot of high quality uniques because the male enlargement niche is so competitive and due to the adult nature of the subject.)

Another great thing about this program is that they always pay what they owe you on time. They’ve never been late with my payment and they pay each and every week so there’s no waiting around for the money you’re making.

They also have a variety of different ways you can get paid your money, I prefer ePassporte because they take out the least amount of fees from the money on it’s way to my bank acount.

There are plenty of penis enhancement affiliate programs on the internet to promote and I’ve tried promoting most of them during my affiliate marketing career, but I’ve never found another program that makes me money as consistantly as OAInternet/Vimax does.

So how should you promote Vimax? I definitely recommend setting up at least one “Vimax Review” site which gives the positives of the product and then forwards the customer to the official sales site (with your affiliate id of course!) You will want to set up multiple pages to give yourself the best shot.

You then need to use every of the methods you can think of to get traffic to that website, whether it be article marketing, bookmarking, AdWords, YouTube videos (like the one embedded at the top of this post) and web 2.0 (Hubpages & Squidoo for example.)

If you set up a decent looking landing page and send targeted traffic to it then you will make lots of money with Vimax. It’s really just a matter of how much traffic you send. The targeted uniques you send, the more money you will make. It only takes about four sales a day to make it to 0,000 a year.

It is evident that affiliate Marketing is valued as being a very effective means of driving online business as more and more merchants are relying on this style of marketing to drive their businesses these days. It is not surprising, as Affiliate Marketing has become a very powerful force in e-commerce over the last few years.

Not only is Affiliate Marketing evaluated as one of the quickest ways to get a web business up and running, but it has also gained tremendous favor in being a very effective means of marketing. The greater advantages offered to the marketer are that no website or list is required and anyone can literally begin advertising someone else’s product in just minutes from now.

Some of the highest paid net-workers don’t own a website or a product of their own, yet they make staggering amounts of money by offering the products of reputable, well known companies to receptive audiences through the process of Affiliate Marketing. In thoughtfully and creatively pursuing this process, they’ve literally created their own Gold Rushes via Affiliate Programmes.

At a glance, the process of Affiliate Marketing seems simple. Once you’ve obtained your affiliate link, you pre-sell your affiliate merchant’s products by marketing the same through your affiliate link. This affiliate link, when clicked on, leads the prospective buyer to the affiliate merchant’s payment processing page. Once the affiliate marketer has achieved this, the job is done, and the affiliate merchant takes care of the rest.

However, to convert this effort into a profitable venture, pre-selling, should be carried out by applying effective Affiliate Marketing strategies. To qualify as being effective, marketing strategies are considered to demonstrate the ability to consistently deliver high conversion rates, i.e. the power to convert visitors exposed to an affiliate link into successful sales. This is truly what Affiliate Marketing is all about and absolutely crucial to any marketer’s success. Provided the marketer achieves this, there is no valid reason to fail in affiliate marketing.

The affiliate marketer needs to constantly strategize to convince visitors to click on those ever important affiliate links in attempting to guarantee continuous online success. Understanding and embracing this crucial ingredient to Affiliate Marketing, many affiliate marketers are continuously searching for new and improved strategies to better their online businesses.

Considering the frequency of new informational material released relating to newly discovered Affiliate Marketing strategies, it is evident that this powerful e-commerce strategy is certainly not exhausted, which suggests that Affiliate Marketing will still be around for some time to come. There are many recorded cases of Internet Marketers who, during the process of researching Affiliate Marketing strategies, to this day, discover strategies that have been completely overlooked in the past, some which have literally changed their fortunes overnight.

Many successful Affiliate Marketing strategies are in use all over the Internet these days and you may, or you may not, already be utilizing some of these. Whatever your situation is at present, it may pay to take the time in researching the latest strategies to ensure you stay abreast of developments in Affiliate Marketing. You may just discover a strategy that has the potential to expand your business to the next level.

Kevin Botha
http://www.articlesbase.com/internet-articles/affiliate-marketing-newly-discovered-strategy-completely-overlooked-before-542619.html