Bill McRea

So, you’re interested in mobile marketing to promote your products, but you are wondering what kinds of products you can promote on mobile devices.  At this point, close to 40% of all products sold on mobile phones are mobile-specific such as apps, content and games that can only be played on a mobile device, says gomonews.com.

Mobile users will also use their phone to research regular retail store items before making a purchase, so if you do affiliate marketing for retail products such as those that can be purchased at the Amazon.com marketplace or through EBay.com’s wildly popular auction smart phone app, you can promote those products using mobile advertising and capture the attention of your audience, who has demonstrated that they are ready and willing to spend using their mobile devices according to a recent study.

INsights JMWire mobile audience insights research conducted in the first quarter of 2011 reports that 79% of mobile users are comfortable making a purchase from a mobile device such as a smart phone or tablet, and 16% of those polled felt comfortable spending over $100 using a mobile device, and 20% said they’d spend $500. or more, so the purchases are not just small transactions for games, music and apps.

Here are some of the most popular items being purchased right now on mobile devices:

• Apps
• Games
• Entertainment/Event Tickets
• Travel
• Local/ Location Based Coupon deals such ad Groupon & Living Social
• Music
• eBay Auction items
• Amazon Superstore items

After perusing this list, you might consider developing an app (short for application, which is a software product designed to be used on a mobile device) on a topic closely related to your topic so that it appeals to your target demographic. You can then embed your ads within the app promoting your product.

Location-specific services can be promoted quite successfully on mobile devices, and creating customized coupons and deals to appeal to your local target market can be an effective way to encourage visitors to share your promotions with their local family and friends.

Whether the product is digital content, or retail items that a person would normally travel to a store to purchase and carry home, shopping on mobile devices is easy and convenient for consumers. Whether you are promoting a very low priced app that will be an impulse buy, or higher ticket items on EBay or Amazon, you are dealing with an audience that wants to make their purchases quickly and easily without a lot of hassle.

The world of mobile commerce is shifting and changing dramatically from month to month and even from day to day. Your best bet is to dive in and start testing and tracking and see which products are more popular with your mobile audience and go with those.  With well over 90% of U.S. households having mobile phones, and 79% of them willing to make relatively large purchases using their phones, mobile marketing is definitely something that you want to explore right now.

To find more information about how you can get started with mobile marketing, visit http://mcreasite.com/blog, to discover lots of tips and strategies for growing your business online and on mobile devices.

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Anyone who has done any research on online marketing knows plenty of rip-offs abound. Unfortunately, Internet marketers with no scruples take advantage of the abundance of people who come online every day looking for ways to improve their lives. It’s very sad, because millions probably get duped into spending money unnecessarily, only to get involved with scams or at least bad business ideas that line marketers’ pockets and leave buyers with nothing. Fortunately, there are ways you can make money online without any up-front fees. This should be good news to those who have had run-ins with Web scheme run by scam artists!

But the line between scam and just an ill-advised business opportunity can sometimes be thin. An example of this is the controversy over an web business opportunity named Site Build It. Some people think that at least one person has created a SBI affiliate review that wasn’t entirely accurate. The owner stepped forward to defend himself and he could be totally right. But it’s up to every individual to do their own research before paying money for Internet “opportunities”.

One of the main ways I like to make money on the Internet is above-board and also fairly simple to implement. I make money writing. HubPages — a community blogging site — makes it simple to create content and generate ad revenue. How many content “hubs” (pages) you create is up to you. Each hub has the potential to make up to five forms of revenue: Google AdSense, Kontera in-text ads, Amazon products, eBay auction items and any affiliate marketing program you want to implement. Sixty percent of the impressions (page views) that generate income go to you and the people who own HubPages get 40%. Affiliate programs are an exception to that rule though; One hundred percent of income generated by click-throughs from an affiliate link on a hub would belong to you. It takes a while to get good at creating solid hubs but in my opinion, the money you can earn over time makes it worth the effort.

One of the affiliate marketing programs I like to use on my hubs is RevResponse, because it provides credible free information for people. When people click on links to any of the RevResponse publications or white papers and qualify, you benefit financially. That’s all there is to it. Qualifying is not a shoe-in though, so that aspect is important to understand. To learn more, you might want to check out this RevResponse marketing review. The information in the review will help you know whether the RevResponse program is right for your site or blog.

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