Bill McRea

Did you know that the news feed that you see when you log in to your personal Facebook profile has been conveniently pre-sorted for you by Facebook? That scrolling feed does not represent every status update, new photo, and video that your friends have published in the past few hours. Let’s take a look at what Facebook’s EdgeRank is, what it means for you, and some specific things you can do to boost yours—think of it like SEO for Facebook.

The Facebook news feed has its own algorithm that uses a series of factors to determine what relevant content shows up in the news feed that you see. The Techcrunch blog calls EdgeRank the, “Secret Sauce,” of Facebook’s news feed.

Here are the specifics of EdgeRank:

On Facebook, everything that you add such as status updates, photos, videos, links that you share, these are all called, “objects.” When you create a new object it has an, “edge.” Now, each time someone interacts with your object–by ‘liking’ it, commenting on it, tagging it, they are each adding another edge to the object.

Facebook has shared this basic formula, although not exactly how it is used: EdgeRank= u * w * d

Where u= the affinity score between viewing user and edge creator, w= weight for this edge type (create, comment, like, tag, etc.) and d= time decay factor based on how long ago the edge was created.

So, the basics of EdgeRank are affinity, weight and time.

Affinity is a one way measure of one user toward another–not vice versa. Weight is applied to each object to determine its EdgeRank. The type of content you post matters when it comes to weight. Photos and videos have greater weight than links and status updates, but engagement–actually taking the time to comment adds tremendous value because it does not take much thought or effort to click the ‘Like’ button. Time is key because we all want to read what’s fresh and up-to-the-minute rather than looking at old news.

Now that we’re clear on what makes up EdgeRank, let’s look at some practical ways you can boost yours and get more visibility for what you post on Facebook:

1. Post photos and videos

Eyeballs equal revenue on Facebook; photos and videos draw users in and get likes and comments

2. Encourage interaction with friends

Ask open-ended questions. Solicit a response other than the “Like” button

3. Post content throughout the day include links in your posts

Slapping up a status update in the morning and calling it good is not going to cut it if our goal is to increase exposure and results on Facebook.

4. Stir up controversy

As long as it is in keeping with your brand image, start something and get your people talking about it. Be thoughtful and be prepared to deal with the consequences.

5. Create surveys that ask relevant, compelling questions

No on wants to answer a lame survey. Ask questions that your audience cares about and wants to get answers to in your polls.

Don’t miss out on the power of Facebook by not showing up in your audience’s news feeds. Use these tips to boost your EdgeRank and get a better return for the time you invest on Facebook.

For more tips and strategies for social media marketing, visit, http://mcreasite.com/blog, where you will discover how to grow your online business quickly and easily.

Trackbacks

1. [WATCH]: Recycling Your Clothes …
2. [WATCH]: Redo Your old Cloths without sewing a stitch Do it with Syl …
3. [WATCH]: Thrifted clothes into a casual outfit …

With all of the other issues that business people must concern themselves with, why should you worry about your website’s page rank? In this article we will explore the relevance of page rank, and what you can do to increase yours if it is lower than you’d like for it to be.

What’s so important about page rank?

Page rank refers to where your website falls on Google’s scale of 1-10 for measuring the relevance and authority of a website. The higher your website ranks in the search engines, the closer your site will be to the top of the search engine results page. When a user types in your primary keywords into their favorite search engine, your ultimate goal is for your site to be at the top of the results that the user sees. Not many people will continue to look beyond the first page of search results, and most people will choose from among the top three results.

The actual algorithm that Google uses to rank the billions of websites across the Internet are top secret, there are some factors that SEO experts, through lots of testing, trial and error have been able to figure out. The trick is that as soon as a search engine begins to detect that people are figuring out the rules and gaming the system for their own benefit, that’s the time when they make a big change and make everyone go back to the drawing board.

On-page SEO factors

Since about 90% of the traffic that comes to your website is coming directly from the search engines, your goal is to do all that you can to optimize your site so that it appears as close to the top of the search engine results page as possible. There are some things that you can do, such as make sure that all of the on-page SEO factors that are within the realm of your control are as they should be.

These are just some of the factors that you can control, and that will help make your site more attractive to the search engines:

• Domain name

Are there keywords in your domain name?

• Keyword optimized content

Your website’s content should utilize a keyword density that is consistent with other high ranking websites within your industry.

• Title tags

Use keywords in your title tags

• Page names

Use your keywords in your page names

• Meta tags

Use your keywords in your meta tags

There are countless other factors such as the linking structure of your site, your use of anchor text links, cross-linking within your site, your use of images, etc. As mentioned earlier, the major part of search engine rank is influenced by off-page factors chief among them would be the number and quality of inbound links. The reputation, age, topic, authority, and link popularity of sites that link to you matter as links can pass page rank from one site to another. There are those ‘no-follow’ links that do not pass rank, however, they are still links and people can still follow them.

If you want to know what your website’s current page rank is, then you should visit, http://www.ebacklinktool.org/rank, and use the free page rank checker tool. For more tips and strategies for making money online visit, http://www.mcreasite.com/blog, today.

Related Articles

1. Green Living: Green Earth Technologies 01108 G Oil 2-Cycle Engine Oil 8 oz …
2. [WATCH]: Search Engine Optimization SEO Tutorial -- WebBizIdeas …

Trackbacks

1. Trying to save my marriage: should I ? any one can help please? …
2. Beneficial Swimming Workouts - Useful Facts You Should Know …
3. Avoiding A Google Slap On The Wrist …

Backlinks are simply links from other blogs to Your blog. The number, quality and relevance of the inbound links to your blog will largely determine its ranking in the search engines. Think of the web as one big popularity contest. You want your blog to be like a popular girl–the one everyone flocks to and follows in your niche. Towards that goal you want to create lots and lots of backlinks to your blog because links equal popularity which adds up to better search engine rankings.

When you start talking about links you’ve got to understand that not all links are created equal. You see, part of Google’s top secret algorithm is their methodology for ranking websites in importance from zero to ten.

So, when you are looking to generate backlinks for your blogs, you want lots of links from higher page rank than yours, keyword relevant sites to your blogs.

Here are two of the most effective methods for generating backlinks to your blogs that will also send you some nice, targeted traffic as well:

Blog commenting:
Do a search at blogsearch.google.com, blog-search.com, technorati.com, or blogcatalog.com and find the top ranking blogs in your niche, topic or industry and subscribe to their RSS feeds in your favorite RSS feed reader. Visit regularly, read their posts and leave thoughtful comments that will add value for those who read them. At the end there will be a field where you can leave a link to your blog that you want other visitors and search engines to visit.

Rather than just leaving a URL link such as: http://mywebsite.com, use your ninja html skills and create an anchor text link using your keywords like this:
<a href=”http://www.mywebsite.com”>insert keywords here</a>

Don’t always just link to the index page of your site. Link to relevant internal pages to help spread the SEO mojo throughout your site. Another tip is to make sure that you interlink the pages of your site with one another.

Set aside time every day to comment on important blogs in your topic area and niche. There are free (and paid) tools available that help you find relevant blogs by topic and page rank. This saves you a lot of time and effort.

Article Marketing:
Article marketing has withstood the test of time because its simple and it works. You write 350-500 word, keyword optimized articles with a resource box that links back to your blog, and then you publish that article to the top article directories. Each article represents a back link to your blog. Ezinearticles, articlesbase, and helium have a page rank of six, while articledashboard and articlealley.com have a page rank of five currently. In addition to all of those links helping to boost your search engine rankings, people will read the articles and follow the link s to your blog sending you tons of targeted traffic.

Are you ready to discover the secret to automated traffic? Check out, http://autotrafficnirvana.com and kiss SEO worries and struggling to generate website traffic goodbye.

Related Articles

1. Let's Talk Pirate Teenage Mutant Ninja Turtles …
2. Let's Talk Sexiest Halloween Costume Contest …

Trackbacks

1. Impress Your Customers Using Marketing Postcards …
2. Parker Nitefly Mojo Flame Electric Guitar (Trans Purple Burst) …
3. Quantum Memory Power: Learn to Improve Your Memory with the World Memory Champion! …

In last, today every site wants to be featured in the top ten list of the search engine. Therefore, to reach such cliff, you need to understand the algorithm of the search engines and you should implement changes according to the search engines. In order to achieve the benefits of search engine optimization, an effective SEO strategy is necessary. One of the biggest SEO strategies is link popularity, keyword research and website marketing.

Doing the proper research and finding the correct keyword combination will bring you’re the proper rankings in the search engines and a traffic that is targeted to your site, and the added benefit is that it is free traffic. As you heard many time before content is king, your content should be structured to include the keywords that are relevant to your site, and your website needs to be SEO optimized so the search engines can spider it with ease. All the other pages on your site should revolve around a central theme and all be related in some way.

When visitors come to your website the text on the home page should explain and reflect the theme of your site and all of the other pages should relate to it. Search engine optimization or SEO is the hottest way to drive targeted traffic to your website. Your investment in the future of your website will be worth while. The reason you need to optimize your site is to get rankings in the search engines, by concentrating on search phrases and by promoting these keywords you will begin to build your rankings in the search engines.

Billions of sites are updated daily and they all need to be crawled on a daily basis. You can purchase high PR links and shorten the waiting period of getting your site in the serps. Check you site for broken links, not having links that work will have a negative effect on your sites ranking if the links stay broken for a period of time.

High quality articles are quickly snapped up and published prolifically. Every time you write an article and you get it published you receive another link pointing back to your site which will in turn increase your link popularity. Traffic is generated to your website from your signature box. This article can be freely published on a website as long as. With this wonderful innovation in web writing, each article will surely be given ample attention in terms of engine optimization and accessibility. The natural listing depends on the optimization techniques employed on and off the web site. A single article can be reprinted hundreds of times, and each time is another link back to your site. Ensure that each web page of yours would focus on a particular keyword or key phrase. If there is an article in that page, make sure that the article will only discuss and include one keyword or key phrase from the list you have made.

Getting more traffic is pointless if your site isn’t an efficient sales machine. Since there are only a “handful” of search engines that everyone uses (the major ones), this is where we place our best promotional efforts. If you encourage them to link to your site, join your newsletter, read your articles, and so on, then the traffic will increase your search engine popularity. If you only sell product, then that is what you get money for products. Traffic is a must if any online business is to succeed.

For more information about Search Engine Optimization, visit::

http://www.seo-solution-india.com

Related Articles

1. Gymboree Corp. Reports Operating Results (10-Q) …
2. Let's Talk Best Homemade Halloween Costume Ideas …
3. Let's Talk Best Buy …

Trackbacks

1. [WATCH]: Fat Loss | Best Way To Lose Weight …
2. dietary liquid: best liquid diet plan …
3. Acai Force Max - Best Diet For Men To Lose Weight …

Everyone wants to have their site rank well in Google.

And why not? Not only can Google send you a boatload of free traffic – it’s also highly targeted, and it’s one of the best ways to drive business.

The problem is, that exact same ideal is shared with thousands of your direct competitors. This creates an environment where you’ll always be fighting, kicking and scratching to maintain your traffic – along with the ever present fear that your livelihood is only one “algorithm update” away from vanishing.

And that’s if you can even get ranked for any decent keyword, to begin with…

In fact, only the largest, most-established authority sites can reliably see consistent traffic from Google. And even then, their rankings fluctuate constantly – several times a day, in some cases.

The fact is – it’s getting harder and harder for the “little guy” to get any kind of meaningful web presence on the web these days.

Getting ranked in Google is almost impossible unless you’ve got a major promotional budget and some time on your hands to “wait” for your domain to become trusted (Google favors older domains). And advertising with pay-per-click ads isn’t affordable like it once was.

Search marketing has finally become what everyone feared it would – a game reserved for big business.

But what if there was still a way to legtiimately rank for keywords with tons of traffic?

And what if you could do this without having to spend months and even years building up an authority site to do so?

In fact – what if you could systematically create one-page minisites that could rapidly rank in the top 3 spots (consistently) for basically any keyword you target within a matter of a week or so?

Is this for real?

YES.

But not with Google.

It’s happening right now, as we speak, on MSN.com

Now – before you think it – yes, I know, MSN doesn’t have nearly the reach that Google does. But, it still does receive millions and millions of search users daily. After all – MSN is the default home-page for anyone who first uses Internet Explorer.

And, to put it in perspective, which would drive more traffic?

Occupying the #1 ranking for your most desirable keyword target on MSN?

Or occupying the #47 spot on page 5 of Google’s results?

Sadly, it’s actually more effort to make it to the 47th spot in Google than it is to literally dominate in MSN.

How does this work?

Watch this video to find out:

http://mcreasite.com/recommends/msncode

Like I said – forget about Google.

Focus on something that you can actually WIN with, and win big!

Related Articles

1. Viral Internet Marketing Technique - not Using it Could Kill your Online Home Based Business Internet Affiliate Marketing! …
2. Business Home Internet Marketing Opportunity Work - Real Rewards of a Business of Home Internet Marketing …
3. Freelance Search engine marketing Experts Vs Search engine marketing Businesses …

Trackbacks

1. 5 Proactive Acne Treatments for Adults With Pimples …
2. Combat Acne With Effective Acne Treatment And Acne Products …
3. Combat Acne With Effective Acne Treatment and Acne Products …