Archive | November, 2007

Directory of Marketing Service Providers

NextMark Unveils Its Directory of marketing Service Providers

NextMark, Inc., a leading provider of direct marketing tools and resources, today unveiled a new directory of marketing service providers on its website at http://directory.nextmark.com

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This new directory will make it easy for you to find the vendors you need for your next marketing campaign

Hanover, NH (PRWEB) September 19, 2007 — NextMark, Inc., a leading provider of direct marketing tools and resources, today unveiled a new directory of marketing service providers on its website at http://directory.nextmark.com

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“This new directory will make it easy for you to find the vendors you need for your next marketing campaign,” commented Joseph Pych, founder and president of NextMark.

Users can search for marketing service providers by name, by services provided, or by market specialty. Vendors matching the user’s criteria are displayed on a Google map and also in an alphabetical listing. Users can click the map or the listing to get more information about the selected vendor.

The directory is organized into more than 200 sub-directories, such as:

  • Directory of Direct Mail List Brokerage Service Providers
  • Directory of US National Change of Address (NCOA) Processing Service Providers
  • Directory of Marketing Service Providers that Specialize in Reaching Democrat Voters
  • Directory of Marketing Service Providers that Specialize in Reaching Soldiers and Prospects – Military Recruitment

Using the directory is free. Getting listed in the directory is also free. Marketing service providers seeking a listing can get it on NextMark’s website at http://www.nextmark.com/directory About NextMark, Inc.
NextMark provides tools and resources that help organizations to buy mailing lists, sell mailing lists, and learn about mailing lists. NextMark currently indexes and tracks more than 70,000 mailing lists from 700+ sources. Its solutions have been proven through more than 3,500,000 mailing list searches and 70,000 direct marketing campaigns for thousands of catalog merchants, retailers, fundraisers, politicians, banks, telcos, entertainers, broadcasters, publishers, and other organizations that reach their market directly. NextMark is a privately held corporation based in Hanover, New Hampshire USA and on the web at www.NextMark.com.

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Business Blog Newsmastering Tool

iBlogBusiness Launches Blogoshare, a Business Blog Newsmastering Tool

iBlogBusiness.com introduces Blogoshare, an easy-to-use Business blog newsmastering tool that enables Business professionals to quickly sort and select the best-of-business content suited to their areas of interest.

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Minnetonka, MN (PRWEB) November 5, 2007 — iBlogBusiness, a TMA E-Marketing company, today introduced Blogoshare, an easy-to-use business blog newsmastering tool that enables business professionals to quickly sort and select the best-of-business content suited to their areas of interest.

“Blogoshare takes sharing content to a whole new level by allowing bloggers and subscribers to easily read and share thousands of business blogs at a time by precisely filtering content from more than 400 topical categories,” explained Christian Del Monte, VP of Operations at iBlogBusiness. “Blogoshare gives our hard-working, fast-moving workforce the information they need either at their desk or on the go.”

Blogoshare gives our hard-working, fast-moving workforce the information they need either at their desk or on the go.

Already recognized as the hub and central resource for professional and corporate business bloggers, iBlogBusiness.com with Blogoshare is free for all users. It targets a business-only audience and features topics of high interest to the business executive.

“As a business blogging evangelist and service provider, I find that iBlogBusiness gives my blogs and my clients quality exposure where most general interest blogging sites fail. I use Blogoshare because I can actually recognize business bloggers from my own community and I can filter the relevant news I want to read,” commented Nick Stamoulis, CEO of Brick Marketing.

iBlogBusiness, tracks nearly 3000 business blogs in over 400 categories and offers direct access to the varied and growing collection of high-quality business blogs. Besides being a central resource for topical information and industry chatter, business professionals can expect greater exposure of their business communications. Blogs submitted to iBlogBusiness.com must meet strict editorial guidelines to ensure they are focused on their readers and news features.

Business bloggers who wish to have their blog content available for news and Blogoshare syndication can do so by simply submitting their blogs to iBlogBusiness.com. Submissions are free and are processed in the order received. Inclusion typically takes 4 to 8 weeks, however several paid options are available for rapid inclusion.

iBlogBusiness is owned and operated by TMA E-Marketing, a full-service Internet marketing service provider. For more information regarding these new features and iBlogBusiness, visit www.iblogbusiness.com, or call 1-866-312-2441.

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Click to Call Service for Affiliate and Performance Networks

thinkingVOICE Launches Advanced Click to Call service for affiliate and Performance Networks

thinkingVOICE announces CallBeacon(TM), enabling advertisers to embed call tracking at their website which is connected to their existing advertising initiatives. Now marketers may determine ROI more clearly and compensate partners which may be driving leads by phone. CallBeacon(TM) is an enhanced version of click to call that may be embedded and branded flexibly at advertisers websites.

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San Francisco, CA (PRWEB) November 21, 2007 — thinkingVOICE, a leader in pay per call advertising and call tracking services, today announced that it has launched an enhanced application that is a breakthrough for performance marketing. It’s the first service that embeds click to call capability and referral tracking into a web form and can be used at an advertisers website or within interactive ads.

This innovative, simple to implement, CallBeacon(TM) technology identifies the origination of phone leads thereby enabling affiliate networks to access conversion, performance and revenue tracking “Our customers naturally want more leads, but feedback from recent surveys show that tracking call origination was of utmost importance to access the ROI for ad spending and partner relationships,” says DC Cullinane, Founder and CEO, thinkingVOICE Networks. “Whether marketing with Google AdSense, Yahoo Search Marketing, Commission Junction, Linkshare Network, Valueclick Media, or other ad solutions, thinkingVOICE new CallBeacon(TM) provides spending and conversion metrics for leads by phone. This opens a new era of performance marketing, a turnkey solution whereby advertisers may pay for calls driven by their affiliate networks and better understand marketing ROI”.

“We have been looking for an integrated solution for our website that we can customize and gives us the ability to identify which ads are driving phone calls,” says Adam Mishcon, First Vice President, Commercial Direct. “We are excited about the level of customization and tracking thinkingVOICE’s new CallBeacon(TM) solution provides and look forward to using their technology and services to keep our call center busy.”

The most innovative aspect of thinkingVOICE CallBeacon(TM) is that web to phone interactions are coupled with online marketing activities, at a very detailed level. The beacon capabilities enable this data to be shared across partners quickly so that relationships and advertising methods may be further optimized and refined. Advertisers using thinkingVOICE CallBeacon (TM) may now identify, track and compensate any online partner for driving a phone call.

According to research firm The Kelsey Group, the market for pay per call advertising will more than double each year for the next five years with revenues reaching $3.7 billion by 2010. Call tracking is core to the success of pay per call advertising as evidenced by AT&T’s announced acquisition of Ingenio this week.

The thinkingVOICE platform is a full service Click to Call and ad management system with the unique capability to drive, administer, and track Pay Per Call advertising from offline and online campaigns.

About thinkingVOICE
thinkingVOICE is a leader in the Pay Per Call market. Over 60,000 advertisers and local merchants use its platform to drive leads via phone at their websites, emails, and across the thinkingVOICE advertising network. The Company partners with online and offline media companies such as Valueclick Media, Jingle Networks and Clear Channel Outdoor, to provide a unified platform for the syndication of Pay Per Call Ads across multimedia channels. CallActivator(TM), the company’s live voice call back on demand application, provisions toll free and local calls. Its Pay Per Call lead generation service, AdActivator(TM), works on a similar premise to Pay Per Click advertising. Advertisers sign up here: http://thinkingvoice.com/

About Commercial Direct.
As a subsidiary of Bayview Financial, L.P., Commercial Direct offers a direct-to-borrower commercial mortgage origination program. Commercial Direct is exclusively dedicated to meeting the requirements of small business owners and real estate investors with financing needs ranging from $100,000 to $4 million. In this unique market, Commercial Direct extends Bayview’s portfolio of loan offerings directly to borrowers throughout the country. For more information, visit www.commercialdirectloans.com

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Online Backup Service

OneBackup™ Launches online Backup Service in US and European Markets User-Friendly Download Protects Home Computer Files in Minutes.

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San Francisco, Calif. (PRWEB) November 22, 2007 — OneBackup™ announced today the launch of its new online data backup service. OneBackup software protects personal computer data using 448-bit, “bank-grade” encryption, and can now be downloaded for free at www.onebackup.com.

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Or, even worse, they’d start advertising other products to customers. With our user-friendly, no-frills design, and our upcoming release of a Mac compatible version, we feel that OneBackup provides people with the simplicity, affordability and security that they should expect from an online backup solution.

“People universally are relying more heavily on their computers each day,” said Adam Lupa, Director of Business Development for OneBackup . “Some of our most important personal belongings, like photos and financial documents, now exist only as digital files. OneBackup securely and continuously protects all of these files – no matter what happens to your computer.”

OneBackup software installs with just a few clicks and is verified spy-ware and virus-free by Microsoft® Authenticode. Because OneBackup is completely automatic, users can “set it and forget it.” Each time the PC connects to the internet, OneBackup will immediately update and secure newly created files. To ensure complete privacy, “bank-grade” encryption compresses and protects data before it leaves the user’s PC, leaving the only key to access stored data with the original owner.

PC World recently called OneBackup’s application an “easy, inexpensive way to make sure your data is always safe.” OneBackup offers a free 14-day trial for users to see firsthand how easy it is to get set up and protected. Continuing users enjoy the convenience of flat monthly rate, with no long-term or annual contracts. Additionally, unlimited OneBackup usage means the same price for any amount of storage.

“Until now, most backup services seemed overly complex and technical,” said Lupa. “Or, even worse, they’d start advertising other products to customers. With our user-friendly, no-frills design, and our upcoming release of a Mac compatible version, we feel that OneBackup provides people with the simplicity, affordability and security that they should expect from an online backup solution.”

About OneBackup:
OneBackup is a leading provider of online data storage solutions for both individual and business users. OneBackup offers unlimited storage capacity so that any number of users or computers may be secured. OneBackup automatically backs up files in real-time, and uses 448-bit encryption to compress and store computer files. The service allows file-sharing between friends and family by simply emailing password-protected links. With 24/7 access to OneBackup, users can instantly access backed-up files from any PC, at any time. OneBackup is a highly-successful, venture-funded technology and marketing company with a proven track record of internet success. Please visit www.OneBackup.com to learn more about the many features available via OneBackup software.

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Search Engine Optimization Course

Search Engine Optimization Course at New York University (NYU SCPS)

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Learn Search Engine Optimization (SEO) and Search Engine Marketing (SEM/PPC) students will improve personal or company web sites in hands-on sessions. Join these active training labs to learn the best tools to do current search marketing techniques.

(PRWEB) November 21, 2007 — Learn Search Engine Optimization (SEO) and Search Engine Marketing (SEM/PPC) students will improve personal or company web sites in hands-on sessions. Join these active training labs to learn the best tools to do current search marketing techniques.

All website developers, online marketers, content managers, or a company owner trying to make sites more visible to a search engine will benefit from this class. Being on top matters, especially when it comes to search engine listings. Being found for specific keywords that are pertinent to the company’s business is essential in today’s Internet driven marketplace.

In this hands-on course, learn about the relationship between search engine optimization (SEO) and what makes successful websites show up at the top of search engine lists. This course helps the student to choose the best keywords, generate correct titles and Meta tags, and improve search engine rank for your website.

Students will be encouraged to bring their own notebook computer to work on their own websites. This will be an active lab where the students will learn to do SEO and SEM for their personal or company website. Methods for promotion using the major search engines will be covered in depth.

The instructor is Jordan Glogau, founder of Haiku Marketing, has been doing Internet marketing for over twelve years and SEO/SEM for the last seven.

SEO and SEM at NYU
X52.9010 / Continuing Education
Cost: $195.00
Time: December 1st and 8th

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