Bill McRea

oday is the official worldwide launch of a new blog and resource called the Social Marketing Journal which will provide business visitors with relevant and extremely useful information about the evolving world of social marketing, social networking, social bookmarking and all aspects of social media optimization.

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Visitors of the Social Marketing Journal will find useful daily tips and information about how to incorporate social media optimization into internet marketing mix

Boston, Mass. (PRWEB) September 25, 2007 — Today is the official worldwide launch of a new blog and resource called the Social Marketing Journal which will provide business visitors with relevant and extremely useful information about the evolving world of social marketing, social networking, social bookmarking and all aspects of social media optimization.

Social marketing has become a cost effective way and viable method for a business to generate sales, increase brand awareness and generate visitors. Businesses in all consumer and business to business industries can utilize social marketing, social networking, social bookmarking, search engine reputation management and all aspects of social media optimization to drive brand awareness and generate online sales. As social marketing is discovered by more people the social media optimization industry has been flourishing in recent times as well.

Determining how to incorporate social marketing into the overall online marketing mix can be a challenging task for businesses. Understanding how to use reputation management, social bookmarking, social networking and all web 2.0 websites is a must for all small business owners. Enter, Social Marketing Journal, a blog written by the Internet marketing company Brick Marketing.

“Visitors of the Social Marketing Journal will find useful daily tips and information about how to incorporate social media optimization into internet marketing mix,” said Social Marketing Journal owner, Nick Stamoulis.

Readers of the Social Marketing Journal will find topics such as:

• Reputation Management
• Social Marketing Team Management.
• Social Bookmarking
• Social Networking
• Social Media Optimization
• And Many More!

Social Marketing Journal is owned and operated by Nick Stamoulis and Brick Marketing and is part of a new growing network of Internet marketing related blogs, such as, the Search Engine Optimization Journal and Blog Marketing Journal. To learn more, please visit the Social Marketing Journal at: http://www.SocialMarketingJournal.com

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The BRAND IT! Boot Camp is an engaging, interactive workshop that offers entrepreneurs proven and practical concepts to create, build, promote and leverage their brand.

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New York, NY (PRWEB) September 24, 2007 — Entrepreneur, Author and Branding Coach Anthony Quiñones will launch BRAND IT! Boot Camps this winter. The BRAND IT! Boot Camps are based on his e-book, BRAND IT … And Make It So!: 30 Keys To Turn Your Idea Into A Powerful Brand. Andrew Morrison will serve as the Keynote Speaker. The Boot Camps will feature various speakers from various fields:

We are excited about the opportunity to give entrepreneurs more than just talk. We want to give them hands-on, no-nonsense practical help they can use immediately

Anthony Quiñones
Anthony Quiñones is the author of BRAND IT … And Make It So!: 30 Keys To Turn Your Idea Into A Powerful Brand (www.branditandmakeitso.com). His e-book gives you thirty ideas to get that done as well as “The Ten P’s” to build and grow a successful brand. Anthony has been featured in the Philadelphia Tribune, Black Men Magazine, Upscale Magazine and other publications. He has been a guest on numerous radio talk shows and has written monthly columns for various websites. He speaks on the topics of economic empowerment and entrepreneurship. He holds a Bachelor of Science degree in Accounting and has experience working in the publishing, insurance and non-profit industries.

Andrew Morrison
Andrew Morrison is the founder of Small Business Camp (www.smallbusinesscamp.com) – an entrepreneurial training and marketing services firm. Previously he built a multi-million dollar company by providing innovative direct marketing services to Fortune 500 companies. He has been featured in the Wall Street Journal, Entrepreneur Magazine, Crain’s Magazine 40 Under 40 and Advertising Age. He also appeared as a “Young Millionaire” on OPRAH. Andrew hosted the “Money Making Mondays” radio show heard on 98.7 KISS-FM and serves as an adjunct faculty member at New York University and the Fashion Institute of Technology. He is the author of a book entitled 21 Questions That Can Build Your Business in 90 Days.

Phil Andrews
Phil Andrews is the CEO of PA Public Relations Company (www.papublicrelations.com). He has lectured throughout New York State at various colleges and universities in the New York Tri-State area. He served as the Vice President and Marketing Director of the Haircut Hut franchise for over a decade. Mr. Andrews is listed in Who’s Who in Black America and International Who’s Who. He is also featured in a book published by Mr. Robert H. Adams entitled 15 Years of Minority Business Development. Mr. Andrews is a member of the Caribbean American Chamber of Commerce & Industry, Inc., The United Black Men of Queens County, Inc. and Vice President of Programs for the 100 Black Men of Long Island, Inc. In 2005 and 2006 Mr. Andrews was inducted by the Caribbean American Chamber of Commerce and Industry, Inc. as a member visionary.

R. Johana Reyes
R. Johana Reyes is the Director of Strategic Sales & Marketing for Black Enterprise (www.blackenterprise.com). Reyes joined the company in 2004 as Manager of Strategic Partnerships and was quickly promoted to Director of Broadcast Media, becoming the youngest director in the company’s history. Prior to joining Black Enterprise, Reyes held several finance roles at General Electric, where her experiences took her throughout the U.S. and to Australia, Germany and Mexico to critically analyze their businesses’ financial statements. Reyes holds a bachelor’s degree in Business Management from the University of New Orleans and a Master’s of Science degree in Strategic Communications from Columbia University.

The BRAND IT! Boot Camps are scheduled to be held on January 26, 2008 in New York City and March 8, 2008 in Philadelphia, PA. A portion of the proceeds will be donated to the National Multiple Sclerosis Society.

These engaging, interactive workshops will empower participants with simple, yet effective tools to create, build, promote and extend their brands. The BRAND IT! Boot Camps are tailored to serve the specific needs of diverse audiences, including students, aspiring and veteran entrepreneurs, brand managers, inventors and anyone who wants to be a leader in their field. Whether someone has just an idea or an established brand, the BRAND IT! Boot Camp can help one to realize their potential in their chosen field. Among the topics to be covered are:

• Business Plan Myths
• Claim It Through Writing And Speaking
• Increase Your “Net” Worth
• Why Publicity Is Better Than Advertising
• Use Feedback To Feed Your Family

“We are excited about the opportunity to give entrepreneurs more than just talk. We want to give them hands-on, no-nonsense practical help they can use immediately,” says Anthony Quiñones.Corporate and media sponsorship opportunities are available, including opportunities to host or co-host one or more BRAND IT! Boot Camps. The BRAND IT! Boot Camp provides sponsors with an engaging, practical and cost-effective service to offer their audiences. It also provides guests with a unique, hands-on, no-nonsense approach to branding.

Though the main target market of the Boot Camps is the minority business community, the Boot Camps are open to the general public. Early registration is $79 per person until November 15; $89 thereafter; $99 at the door. All fees include reference materials, a copy of the e-book and a 30-minute phone consultation. For registration information or sponsorship opportunities, please call 646-246-5846, e-mail events @ branditandmakeitso.com or visit www.branditandmakeitso.com

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At a time when many economists and futurists are pointing to creativity and innovation as one of the cornerstones of U.S. competitiveness in the years ahead, a new Survey finds that, while an overwhelming majority of American workers believe they are instinctively creative, fewer than two in three think they are tapping their creative capacities on the job.

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Fairfax County, VA (PRWEB) September 22, 2007 — At a time when many economists and futurists are pointing to creativity and innovation as one of the cornerstones of U.S. competitiveness in the years ahead, a new survey finds that, while an overwhelming majority of American workers believe they are instinctively creative, fewer than two in three think they are tapping their creative capacities on the job.

The survey, commissioned by the Fairfax County (Virginia) Economic Development Authority, host of the 2007 National Conference on the Creative Economy in October, and conducted by Ipsos Public Affairs, found that 88 percent of U.S. workers consider themselves creative, but when it comes to creativity in the workplace, just 63 percent said their positions were creative and a comparable 61 percent thought similarly about the companies they work for.

one of the great economic success stories of our time.

This “creativity gap” – the disparity between the creative resources available and those being employed – can be an important indicator, experts say, in determining how well American companies are preparing for a future U.S. economy that will rely on creativity and innovation more than ever.

“The U.S. economy has always been fueled by new ideas and innovation, and this survey underscores the value that American workers put on creativity at work,” said Gerald L. Gordon, Ph.D., president and CEO of the Fairfax County Economic Development Authority. “In many ways, the results of this research are a wakeup call to U.S. companies. Today, more than ever, they must find new ways to harness the creative energies of the workforce, give their employees creative and productive outlets for their ideas to close the “creativity gap.” These are some of the issues we will be exploring at the 2007 National Conference on the Creative Economy in October.”

The survey found that most workers put a high premium on creativity at work. A total of 75 percent of respondents thought that their employers valued their creativity, and even more telling, one in five (21%) said they would change jobs – even if it meant earning less money – in order to be more creative at work. Twenty-nine percent of those surveyed indicated that they would change where they live if it meant being part of a more creative community. This was especially true of younger workers ages 18-34 (37%).

“The communities that can attract and retain this talent will be the economic winners in the future,” Gordon said.

The “creative economy,” a term coined by economist and author (Rise of the Creative Class) Richard Florida, reflects the growing sense that creativity is an economic engine, and that creative people – from software engineers to healthcare professionals to entrepreneurs – provide a critical stimulus for economic growth.

Dr. Florida will be one of the keynote speakers at the upcoming 2007 National Conference on the Creative Economy to be held October 24-25 at the McLean Hilton in Tysons Corner, Va. Other prominent participants include Pulitzer Prize-winning columnist Tom Friedman, futurist Alvin Toffler, FORTUNE magazine senior writer Anne Fisher and CNN journalist Frank Sesno.

About the Survey
The survey was conducted July 23, 2007 through August 3, 2007 by IPSOS Public Affairs, an independent global, survey-based research company owned and managed by research professionals. As part of its weekly U.S. Telephone Omnibus Study, IPSOS interviewed 564 adults ages 18 and older, who indicated they were currently employed in either a part-time or full-time job. The margin of error for the entire survey is 4.13% at a 95% confidence level.

About FCEDA
The Fairfax County Economic Development Authority (www.FairfaxCountyEDA.org) promotes Fairfax County as a business and technology center. Fairfax County is host to the National Conference on the Creative Economy and is an example of the creative class: 57 percent of county residents work in “creative occupations” in information technology, professional services, education and other fields. Fairfax County is the Washington, D.C., area’s private-sector job leader, is a major hub for regional economic activity, and has been called by Time Magazine “one of the great economic success stories of our time.” The FCEDA maintains marketing offices in Silicon Valley, Bangalore, Frankfurt, London, Seoul and Tel Aviv.

This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: www.HRmarketer.com) on behalf of the company listed above.

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ActiveCampaign, Inc, a Chicago software company, today announced the immediate availability of SwiftTraction. SwiftTraction is a web-based time management and tracking application With full, detailed reporting capabilities. An intuitive interface is designed to make it simple to manage your current set of projects and tasks. Users can clock in or clock out of any task with a mouse click or manually enter start and stop times.

Chicago, IL (PRWEB) September 20, 2007 — ActiveCampaign, Inc today announced the immediate availability of SwiftTraction. SwiftTraction is a web-based time management and tracking application with full, detailed reporting capabilities. An intuitive interface is designed to make it simple to manage your current set of projects and tasks. Users can clock in or clock out of any task with a mouse click or manually enter start and stop times. Included is a Windows desktop application, full integration with ActiveCampaign Inc’s SupportTrio help desk software, and an API that supports third party applications and web sites.

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The benefits of time management can be seen as increasing productivity and measuring accountability by providing a framework for the efficient use of time. SwiftTraction uses a detailed API making time and tracking in any environment easy to set up.

SwiftTraction is an application designed to help track where time is spent. It can be used for simple tasks like clocking in on a workday or for more complex tasks such as charting the hours necessary for a complicated project.

Once SwiftTraction is installed it can be used for setting up projects. A project is what SwiftTraction uses to group together time spent toward one common goal.

Pricing and Availability

SwiftTraction is available for immediate order and download through the ActiveCampaign, Inc. website and starts at $179. Pricing is $479 for a regular license with no reoccurring fees. Regular license allows 20 users and up to 35 projects at a time. A lite license with no reoccurring fees is available with 5 users and up to 15 projects at a time for $179. Full and Enterprise licenses are also available. A full license allows you 50 users and up to 75 projects for $779. An enterprise license allows you 150 users and up to 150 users for a one time fee of $1275.

http://www.activecampaign.com/swifttraction/order.php

There is a free version with no expiration that allows you one user and two projects: http://www.activecampaign.com/swifttraction/free.php

SwiftTraction Hosted is available exclusively through the ActiveCampaign, Inc. website and starts at $9 per month. $39 per month gives you unlimited users and a maximum of 20 projects. $9 per month gives you 5 projects and unlimited users. $89 per month allows you unlimited users and unlimited projects.
http://www.swifttraction.com/pricing.php

You can sign up for a free hosted account with no expiration that allows you 2 users and 2 projects:
https://www.swifttraction.com/signup.php?plan=free

About ActiveCampaign, Inc.
ActiveCampaign, Inc offers web based software solutions that are oriented toward the needs of our clients. We offer a powerful suite of software tools with high end service options that allow you to reach your goals faster and with greater reliability. Our client oriented culture is committed to providing stable software that is agile yet powerful. Clients are impressed not only by the quality of our solutions but by the overall value. Our clientele ranges from Fortune 500 companies to small businesses worldwide.

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Sunrise Advertising Shines with Vocus On-Demand Public Relations Software

Agency Focuses on Client Results Using Vocus’ Fully-Integrated On-Demand PR Management Platform for Media Relations, News Distribution and Monitoring

We had been using four different vendors. One for media research, two for print coverage and one for television coverage and were looking for someone to provide all of those solutions under one umbrella

Lanham, MD (Vocus/PRWEB ) September 21, 2007 — Vocus, Inc., (NASDAQ: VOCS) a leading provider of on-demand software for public relations management, today announced that Sunrise Advertising, the agency of choice for many well-known Cincinnati brands, has selected Vocus PR software to manage its public relations activities. Using Vocus, Sunrise Advertising is able toautomate news distribution, monitoring and tracking and effortlessly compile result reports in order to concentrate their efforts on getting results for their campaigns.

“We had been using four different vendors. One for media research, two for print coverage and one for television coverage and were looking for someone to provide all of those solutions under one umbrella,” said Jim Browning, principal at Sunrise Advertising. “With Vocus our needs are covered from beginning to end. We can create media lists, schedule distribution of news releases, tie those news releases to the clips received and generate results reports with the click of a few buttons.”

“We researched and evaluated offerings from other vendors in the industry but Vocus was the only service that was able to provide us the fully-integrated solution for which we were looking,” Browning continued. “Vocus is so comprehensive that we are able to spend our time on client work, instead of being bogged down by sorting and logging clips or standing in front of the fax machine.”

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Sunrise Advertising is a full-service agency founded in 2003 to provide a strategic, results-oriented approach to advertising through innovative planning and detailed execution. With a prominent clientele including Fifth Third Bank, Skyline Chili, Greater’s and the Cincinnati USA Regional Chamber, Vocus’ PR management software is helping the growing agency to closely monitor and track their campaign results. With Vocus’ real-time broadcast and print clip monitoring, Sunrise is able to quickly produce coverage reports and determine the impact of their campaign.

Browning added “We are growing quickly — we’ve added three new clients to our roster in the past month alone. Vocus’ media coverage reports are so quick and simple to prepare, it makes it easier for us to quickly provide value to these new clients and show them solid results.”

About Sunrise
Sunrise is the agency of choice for numerous well-known Cincinnati brands, such as Fifth Third Bank, Skyline Chili, John Morrell & Co., Graeter’s Ice Cream, the Greater Cincinnati Chamber of Commerce, Taco Bell, Bob Sumerel Tire & Service, Playhouse in the Park, The Beach Waterpark, Talbert House, Midwest Eye Center, Borcherding Automotive and The Sheakley Group. The agency has an unparalleled understanding of Cincinnati media, as it purchases more Cincinnati media than any other Cincinnati-based, full-service advertising agency, according to local media sources. Its mission is to create fresh, strategically relevant ideas for its clients, to drive traffic and generate the results that make clients’ sales shine. Sunrise is located at 700 Walnut St. in downtown Cincinnati, and on the web at www.sunrise-ad.com.

About Vocus, Inc.
Vocus, Inc. (NASDAQ: VOCS) is a leading provider of on-demand software for public relations management. Our web-based software suite helps organizations of all sizes to fundamentally change the way they communicate with both the media and the public, optimizing their public relations and increasing their ability to measure its impact. Our on-demand software addresses the critical functions of public relations including media relations, news distribution and news monitoring. We deliver our solutions over the Internet using a secure, scalable application and system architecture, which allows our customers to eliminate expensive up-front hardware and software costs and to quickly deploy and adopt our on-demand software. Vocus is used by more than 2,000 organizations worldwide and is available in five languages. Vocus is based in Lanham, MD with offices in North America, Europe, and Asia. For more information please visit www.vocus.com or call 800.345.5572.

This release contains “forward-looking” statements that are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. Statements that are predictive in nature, that depend upon or refer to future events or conditions, or that include words such as “may,” “will,” “expects,” “projects,” “anticipates,” “estimates,” “believes,” “intends,” “plans,” “should,” “seeks,” and similar expressions. Forward-looking statements involve known and unknown risks and uncertainties that may cause actual future results to differ materially from those projected or contemplated in the forward-looking statements. Forward-looking statements may be significantly impacted by certain risks and uncertainties described in Vocus’ filings with the Securities and Exchange Commission.

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