Welcome from Bill McRea

I managed to build a terrific website and had it loaded over 20,000 items. I purchased, stocked, packed and serviced all the orders generated by 24HourGuitar. Before long I figured out how to use Google Adwords and EBay and I quickly grew the business to over $2,000,000 in revenues in 2004.

Some people call that success, but I was a small player in an extremely competitive business. More and more people were unloading merchandise on EBay and competing for Adwords driving our advertising cost up and our profit margins down. I had to deal with customer returns, damaged product, quality, financial management and a staff of 12 people. I hated everything about being in the internet retail business.

My best friend purchased the business and quickly shut down the retail part of the company, for the more lucrative recording and rehearsal studio services we offered. I sold the rights to the domain name, and found a job as a Chief Financial Officer for a company in San Diego.

I am a true entrepreneur so in mid 2005 I started using my internet skills to dabble in affiliate marketing. I really did not know what I was doing, ,but I’ve had a lot of success marketing affiliate products through Commission Junction, and by developing information sites to earn money from Google Adsense.

Straight from College (1985) I worked as a controller and Vice President of Finance until 1996 when I became the President and CEO of a large Agricultural Wholesaler and I helped take the company public. Pretty heady stuff for a young man, but after 17 years of stress and not stop work, I walked away to chase my dot com dreams. Now I have a more grounded and pragmatic approach. Internet Marketing is work, and there are no fast ways to a Ferrari and a house in Maui. I make a very nice second income doing very simple things, but I am armed with patience, time and a few battle wounds.